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The Big Picture San Diego Blog


Local furniture manufacturer fosters innovative company culture

August 30, 2016

EDC investor Innovative Commercial Environments (ICE) is a full service hospitality and office furniture dealership. From design concept to project completion, ICE creates an inspired, ergonomic workplace that allows companies to increase efficiency, creativity and output. In addition to representing more than 300 manufacturers, ICE also fabricates a line of locally made office furniture – supporting local artisans, welders and retired military personnel.

Recently, ICE provided EDC's office with a custom reception desk with walnut “live edge” wood slab accents and laser cut steel signage. We sat down with the company founder & CEO DeLinda Forsythe to discuss ICE's commitment to San Diego.

1)Tell us about Innovative Commercial Environments (ICE).

ICE helps organizations consciously build their corporate culture.  ICE crafts furniture solutions that encourage a company’s staff to connect, solve problems together, grow and ultimately “create magic.”  The open environment encourages team work.  The majority of the workforce today is under 35 and they have a strong affinity towards more simple materials.  They don’t want to work in a space that feels contrived.  They came through a rough recession, they want to work in a space that feels like money was spent wisely.  Our furniture is a fun way to help management build an empowered corporate ecosystem.
 
We've recently expanded from a full service office and hospitality furniture dealership to manufacturing a “brewery inspired” office benching system through ICE WorkShop. 

2) Tell us more about WorkShop and the benefits of innovative office design.

At $1000-$1500 per user, customization can not only be affordable, it can also be designed to complement and enhance the architecture of a space while meeting unique client requirements of height adjustability and flexibility. WorkShop can be designed to reflect your corporate culture, helping attract and retain the best talent at your company.  A talent race is on and we think the authentic design of our WorkiBeam system can provide a competitive advantage.

Join other local manufacturers on Oct. 7 for MFG Day 2016 as we celebrate one of San Diego's most diverse industries.


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