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The Big Picture San Diego Blog


Economic Drivers

September 29, 2016

San Diego welcomed the latest global company to our community last month. Co-founded by a leading figure in the integrative health movement, Deepak Chopra and tech entrepreneur Poonacha Machaiah, Jiyo is a new health and wellness software platform that has chosen San Diego as the location for its new headquarters. Using data from sensors in your phone, other inputs and multiple devices, Jiyo gives you real-time tips and advice to improve your health and wellbeing. The company has partnered with leading health and wellness experts from around the world to compile personalized content and a customized approach to managing your health through your mobile device.

Jiyo sees San Diego’s leading health and wellness capacity as the principal factor in their location decision. Combined with the technology and healthcare strengths of the community, the region made for a natural fit. The company will be hiring a world-class mobile team of developers in San Diego, and manage satellite offices in India and the Bay Area to build out their global network. Deepak certainly maintains a global reach, and has become the prominent health and wellness expert and advisor to public figures, national icons and population centers around the planet. Poonacha is also no stranger to the world’s leading technology hubs, having run multiple ventures in San Francisco, Washington, Toronto and Bangalore.

“We are excited to be collaborating with EDC and the San Diego community. Our goal is to address the burden of chronic diseases on the U.S. healthcare system, by ushering in the era of “lifestyle medicine” - users and the community can leverage the curated content, experts, services and products on the Jiyo platform and engage in long-term lifestyle modification, which will lead to personal and societal wellbeing," said Poonacha Machaiah, Co-Founder & CEO, Jiyo

EDC continues to work closely with Poonacha and the Jiyo team to find the right people, the right partners and the right channels to grow a wildly successful business here and abroad. With and through our partners at Qualcomm, Scripps Health, City of San Diego, UC San Diego and a group of regional peers, EDC enthusiastically welcome Jiyo to town. 

September 28, 2016
In the midst of one of the most interesting presidential elections in many of our lifetimes, the importance of maintaining close ties with the decision makers in Washington DC becomes increasingly important – most especially for our military community. That is in part why, for the last several years, EDC and the San Diego Military Advisory Council have attended the San Diego Regional Chamber of Commerce's annual trip to DC in order to lead the military and defense track. 
 
This year, with the support of Chamber staff and SDMAC Executive Director Randy Bogle, EDC discussed national security implications of TPP with thought leaders from the Trumann Foundation, ways our healthcare institutions and life sciences companies can better partner with the incoming commander of Navy Medicine West, key legislative priorities for 2017 with our congressional delegation and the future possibility of BRAC with experts from Dentons. 
 
This trip gave us the opportunity to not only expand and build relationships with key decision makers, but to give a broader audience from the Chamber a chance to hear about the leading issues impacting the region’s military.  
 
When the dust settles come November 9, whether Trump or Hillary is our next Commander in Chief, EDC – alongside regional peers – will continue to ensure that San Diego’s interests are well understood and represented in at our nation's capital.  
 
September 26, 2016
This week, Thermo Fisher Scientific, the global life sciences and biotechnology company, cut the ribbon on its Software Center of Excellence (COE) in Tijuana. Thermo Fisher Scientific is a world leader in serving science with $17 billion in revenues and approximately 50,000 employees in 50 countries. The company develops, manufactures and sells a wide variety of innovative biotechnology products including analytical instruments, equipment, reagents and software, and provides services for research, manufacturing, analysis and diagnostics.
 
Thermo Fisher’s expansion into Tijuana is exemplary of the cross-border collaboration between Mexico and San Diego – one of the leading life sciences hubs in the country. To stay current in a climate of rapidly evolving technology, the company made the critical decision to expand its software engineering division. Thermo Fisher was eager to explore the viability of opening software operations in a location with quality talent and in the same time zone as its corporate headquarters in Carlsbad. 

 
With the support of San Diego Regional EDC, UC San Diego and partners from Mexico including the city of Tijuana, state of Baja, Universidad Autónoma de Baja California and Tijuana EDC, Thermo Fisher completed several trips to Tijuana to explore viability. With this strong network of partners, Thermo Fisher made the decision to construct a world-class office facility just minutes from the San Ysidro border crossing and less than an hour drive to its Carlsbad office.
 
Software engineering talent in Latin America, in particular Mexico, has been emerging as a source for many companies such as Thermo Fisher, providing an alternative to hiring employees overseas where distance and time zones prove to be ongoing challenges. While Tijuana is traditionally recognized as a hub for advanced manufacturing, Thermo Fisher’s software COE highlights the availability of local talent in the software sector. The company successfully attracted an extremely skilled group of software personnel from around Mexico, all of whom were excited about the opportunity to be a part of Thermo Fisher’s software center. As of the ribbon cutting, the Thermo Fisher employs around 45 employees, with space to grow its team to 150 within the year. 
 
As a result of expanding operations to Tijuana, Thermo Fisher is realizing accelerated rates of innovation with less financial risk as well as unequivocal improvements in collaboration between its teams in Carlsbad and Tijuana.
 
“...being just one hour apart makes an amazing difference in how the teams are productive together," said Mark Field, CTO of Software Services, Thermo Fisher Scientific
 
September 15, 2016
The City of San Diego has been awarded $1.6 million grant by the Department of Defense to craft programs designed to enhance the resiliency of the region’s defense industrial base. As part of this grant, EDC’s research team will be responsible for conducting a county-wide supply chain mapping and economic impact study in order to arm the region with the foundational data necessary to inform the creation of effective programming. 
 
Why this matters?
The region has long benefited from strong defense companies who employ tens of thousands of San Diegans in a wide variety of industries including satellite communications, ship building, autonomous vehicles, cybersecurity and many more. 
 
We know San Diego is a hub of innovation for globally impactful defense technology, but it can at times be forgotten how these defense companies have evolved their defense expertise to transform commercial markets. Companies like ViaSat and Cubic Corporation – who started by innovating secure satellite communications and creating world-class training technologies – have grown to become major players in satellite internet technology and transportation management. 
 
The OEA grant will enable us to assess and create the tools necessary to help defense companies diversify their innovative technologies and services into commercial markets. 
 
Home to the highest concentration of military in the world, the OEA grant will ensure the City and regional peers continue to think creatively about how we leverage defense innovation to create more jobs and a more resilient economy.  
 
September 15, 2016

This is part of a weekly series featuring a profile on one of the 2016 MetroConnect Program companies. MetroConnect is dedicated to helping local San Diego businesses go global and is presented by JPMorgan Chase.

With a background in manufacturing engineering and nine patents to his name, Laszlo Garamszegi of Aurora Spine treats the development of medical devices as both art and as science.

I’ve been fascinated with designing and building devices in this space for a long time”, states Garamszegi, originally from Hungary. “Through a blend of engineering, raw materials and a sense of aesthetic, it’s possible to make something that will truly improve a life. In fact, many lives.

It’s with this sense of focus and aspiration that Garamszegi co-founded Aurora Spine in 2012, after working at a number of other medical device companies throughout the San Diego region. With spinal fusion technologies necessitating highly invasive procedures and long, painful recovery times, the company saw an opportunity for improvement. Aurora’s technologies aimed to simplify the process and allow for effective spinal fusion that streamlined surgical procedures and contoured to a patient’s unique anatomy.

The company has experienced impressive growth with a full product suite of interspinous fusion devices, biologics and surgical tools. With product currently in fifteen countries around the world, the Aurora team is working hard to expand its presence in other global regions, including South Korea and Australia, among others. Devices are manufactured right here in the U.S. with supply chain operations in California and Ohio. With the company’s core ZIP® product line receiving U.S. patent approval in April of this year, Aurora is well positioned to continue to bring its sleek, futuristic looking product line to the international market.

 

Speaking of aesthetics, what of the brand’s signature royal purple color? Any special significance there?

Laszlo laughs at the question. “Trent (CEO and one of Aurora’s co-founders), attended Carlsbad High School and that was the school’s team color. We have international reach, but that strong tie-in to San Diego won’t be going away any time soon.”

 

The success of small- and medium-sized businesses is critical to the region’s future, and increasing their global reach is crucial to that success. Through the MetroConnect Program, companies such as Aurora Spine are to be awarded a $10,000 grant provided by JPMorgan Chase to assist with their international efforts, as well as additional support services including: a dedicated trade and investment manager at WTC San Diego to support company participants in deploying overseas strategies during the grant period; access to workshops that address export compliance, financing and fundraising and global marketing; reduced airfare on Japan Airlines direct flights from San Diego to Tokyo; free access to SYSTRAN software for website translation and customer service needs; and consideration to compete for an additional $35,000 during the MetroConnect Grand Prize Pitchfest in November 2016.

August 19, 2016

As increasing costs and traffic have made headlines around the country, the Bay Area has been top of mind to many of those in economic development. We’ve seen stories indicating a third of Bay Area residents want to leave the region, making it ripe for other states to recruit companies and talent. Yet, economic developers from San Francisco to Oakland and San Jose are confident they can overcome challenges and continue to be world’s leading innovation engine. So what can San Diego learn?

This week, EDC and nine San Diego economic and workforce development practitioners spent two days in San Francisco with our Bay Area peers to find out. Meetings covered a range of topics including:

  • General understanding of the history of the Bay Area innovation boom
  • Regional collaboration models
  • Tech transfer and acceleration as economic drivers
  • Implementing technology within cities to boost efficiency and capability
  • Building a tech ecosystem
  • Collaborating to prepare a regional workforce
  • Working across departments to ease strain on business

Coming out of discussions with more than 25 Bay Area peers, it’s clear there is much San Diego can learn from our northern California counterparts. The region is certainly not without its challenges and many of the news we’ve read about Bay Area economic struggles were validated while there. But as Micah Weinberg, President of the Bay Area Council Economic Institute put it, “We have a culture of lawlessness here that drives people to find solutions.” He was talking about the entrepreneurial mindset that has driven innovation throughout the 101 city, 9 county region. That mindset has seen Google and Facebook to overcome traffic challenges by operating private bus fleets and ferry services for their employees that rival most transportation agencies. It has seen workforce investment boards establish partnerships that cut across multiple regions to better serve the population being displaced to cheaper locations further East. It has seen the development and implementation of new technologies meant to ease the launch of new startups. Lastly, it has shown that through innovative and out-of-the-box thinking, any challenge can be overcome.

As we breakdown all we learned from the best practices trip, it’s clear that the San Diego region is well-positioned to continue its evolution as a tech ecosystem – not one that mirrors or rivals Silicon Valley, but one that stands alone with its own set of strengths. 

August 19, 2016

With just under two months to San Diego Manufacturing Day, we’re kicking off a five-part blog series on San Diego-made products you didn’t know were made right in our backyard. Here are five of some of your favorite products #MadeinSD:

  1. WD-40 – If you’ve fixed a squeaky door, greased a bike chain or worked on cars, chances are you’ve used WD-40. Founded as a chemical company in 1953, WD-40 Company remains a staple in San Diego manufacturing. Gary Ridge, president and CEO of WD-40 explains, “San Diego is a good city to be in if you’re in international business, as I can be on a call with London in the morning and with Shanghai in the afternoonWe like to say ‘the sun never sets on WD-40.”
  2. TaylorMade golf clubs – PGA Tour pros like Dustin Johnson, Jason Day and Sergio Garcia can be seen swinging TaylorMade clubs in tournaments watched by millions almost weekly. Best known for innovating metal drivers starting in 1979, TaylorMade remains the largest golf equipment and apparel company in the world. Fore!
  3. Taylor Guitars – Used by world-famous musicians including Jason Mraz  and Taylor Swift, Taylor Guitars – located in San Diego’s East County – is the world’s leading guitar manufacturer. With operations on both sides of the border, Taylor maintains a high-level of quality control over its products.
  4. Stone Brewing craft beer– The recognizable gargoyle and award-winning beer from Stone has made waves for taking on “corporate beer”. Started in North County in 1996, Stone now boasts seven locations including a newly opened brewery in Berlin. Cheers! 
  5. Illumina's instruments for genetic sequencing – Recently named the “Google of Genetic Testing”, Illumina has taken over San Diego’s UTC business center which houses the company’s worldwide headquarters and more than 2,000 employees. More than 90 percent of the world’s genetic sequencing is done on Illumina instruments.

Stay tuned for our next list: five #MadeinSD products used by the world’s top athletes

Celebrate with us October 7. Visit sdmfgday.com to get involved. 

August 4, 2016

This is part of a weekly series featuring a profile on one of the 2016 MetroConnect Program companies. MetroConnect is dedicated to helping local San Diego businesses go global and is presented by JPMorgan Chase.

With a metro ranking of #3 for cleantech leadership and one of the few cities in the world aiming for 100 percent clean energy utilization by 2035, it’s no surprise that San Diego is a hotbed of green and sustainable tech innovation. And with this year’s MetroConnect cohort representing an impressive cross-section of the region’s burgeoning industries, we’ve found a strong example of said innovation in LED lighting company Hyperikon.

Sorrento Valley-based Hyperikon’s mission statement is a simple one – Greener. Cheaper. Smarter. When creating their sustainable lighting solutions for both home and office, quality is the company’s top consideration. Distributed primarily via Amazon’s online channels, Hyperikon’s products have been met with rave reviews – so much so, that Hyperikon’s products were the online giant’s top seller under the “Tools & Home Improvement” department earlier this year.

Jeppe Lisdorf, the company’s VP of finance, didn’t always envision a career in the cleantech sector. Hailing from Denmark, Lisdorf was originally trained as a journalist and later made the switch to banking on Wall Street. With an infectious smile and overwhelmingly positive attitude that makes one think he’d probably succeed in any industry he put his mind to, Lisdorf notes that his Danish roots were a deciding factor in his move into the green lighting space.

Lisdorf explains, “Many people here don’t know it, but Denmark has a huge cleantech cluster. When I was considering putting down roots in San Diego, I met with a fellow Dane who happened to be one of the founders of Hyperikon. Considering our shared experiences and the fact that sustainability has always been top of mind for me, it seemed like an interesting opportunity to help grow a unique and important technology.

Considering its success with Amazon domestically, Hyperikon plans to utilize the MetroConnect grant, in part, to help boost its activities with the online retailers in other countries, including Mexico, Canada and eventually Japan. And with sales activity strong, Hyperikon is beginning to think about capacity expansion, both from a customer service and warehousing perspective. With the market for LED lighting showing no signs of slowing down, Hyperikon is well positioned to continue its impressive growth streak and be a valued example of San Diego’s cleantech scene.

 

The success of small- and medium-sized businesses is critical to the region’s future, and increasing their global reach is crucial to that success. Through the MetroConnect Program, companies such as Hyperikon are to be awarded a $10,000 grant provided by JPMorgan Chase to assist with their international efforts, as well as additional support services including: a dedicated trade and investment manager at WTC San Diego to support company participants in deploying overseas strategies during the grant period; access to workshops that address export compliance, financing and fundraising and global marketing; reduced airfare on Japan Airlines direct flights from San Diego to Tokyo; free access to SYSTRAN software for website translation and customer service needs; and consideration to compete for an additional $35,000 during the MetroConnect Grand Prize Pitchfest in November 2016.

July 28, 2016

By Nikia Clarke, Director, World Trade Center San Diego

This week, World Trade Center San Diego spent a whirlwind few days in Tokyo celebrating the launch of a UC San Diego office and workspace in the heart of the life sciences hub in downtown Tokyo, Japan. The workspace will promote collaborations between UC San Diego researchers – and the larger San Diego business ecosystem – and research, education and industry partners in Japan.

Located in the region’s largest trade and investment market, the facility represents how San Diego continues to lead with its research and innovation in building global connectivity and competitiveness.

As a collaboration between the UC San Diego Jacobs School of Engineering and the UC San Diego Office of Research Affairs, the Tokyo facility will serve as a home base for university faculty whose research brings them to Japan and as a venue for research symposia, networking events and alumni functions.

As is always the case in San Diego, the opening was founded in regional collaboration. I was proud to celebrate the opening alongside Sandra Brown, UC San Diego vice chancellor for research, dean of UC San Diego Jacobs School of Engineering Al Pisano and Robert Sullivan, dean of UC San Diego’s Rady School of Management. It was also a wonderful opportunity to meet so many UC San Diego alumni, who are now in positions of influence throughout Japan’s major industries, and all are eager to build bridges back to San Diego.

“We are very pleased the office is located at the heart of the life sciences hub in Tokyo, a perfect fit for UC San Diego as our two cities are seen as world leaders in life sciences and biotechnology,” said Sandra Brown, UC San Diego Vice Chancellor for Research.

A big thank you to Rough Draft Brewing, one of this year’s MetroConnect companies, who provided some of San Diego’s finest craft beer for giveaway at the event. That’s the San Diego story: world-class research and innovation, paired with first-class enjoyment.

For more information, visit UC San Diego’s news release.

July 27, 2016

This is part of a weekly series featuring a profile on one of the 2016 MetroConnect Program companies. MetroConnect is dedicated to helping local San Diego businesses go global and is presented by JPMorgan Chase.

In a recent report released by California Life Sciences Association, $23 billion in California’s 2015 exports came from life sciences. With more than 1,100 companies and a total economic impact of more than $31.8 billion, it is no surprise that San Diego’s life science sector ranks 4th in the nation. Our next MetroConnect company profile features an innovative medical device company that plans to advance San Diego’s life science reputation abroad, AVACEN Medical.

In 2009, Tom Muehlbauer founded AVACEN Medical, a company that produces a medical device initially developed for his sister-in-law who suffered from chronic migraines. Through a micro-circulation mechanism, the AVACEN 100 provides non-invasive, temporary arthritis and muscle pain relief and relaxation. Cleared by the FDA, the device is an over the counter option that’s can be self-administered from the comfort of one’s own home.

Recognizing an opportunity to expand into the EU, AVACEN Medical plans to leverage the MetroConnect Grant Prize to help in obtaining their CE mark, as well as developing better ways of delivering their products to international markets. The company also plans to use the MetroConnect Program to expand their patent portfolio, particularly across Japan, Europe and South Korea.

Muehlbauer states, “Based on the early interest and success we’ve seen in the launch of the AVACEN 100, we’re excited to scale up and bring our product to an international customer base. Arthritis and muscle pain is something that affects millions around the world, and our participation in MetroConnect will allow our at-home solution to help more of those patients in need of relief.

The success of small- and medium-sized businesses is critical to the region’s future, and increasing their global reach is crucial to that success. Through the MetroConnect Program, companies such as AVACEN Medical are to be awarded a $10,000 grant provided by JPMorgan Chase to assist with their international efforts, as well as additional support services including: a dedicated trade and investment manager at WTC San Diego to support company participants in deploying overseas strategies during the grant period; access to workshops that address export compliance, financing and fundraising and global marketing; reduced airfare on Japan Airlines direct flights from San Diego to Tokyo; free access to SYSTRAN software for website translation and customer service needs; and consideration to compete for an additional $35,000 during the MetroConnect Grand Prize Pitchfest in November 2016.