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WTC San Diego

November 8, 2017

"Why San Diego leaders must forge international economic partnerships" was originally published in the San Diego Union-Tribune, authored by Nikia Clarke.
 
Did you know that the greatest public transportation systems in the world have a direct and important connection to San Diego? The ticketing systems for London, Chicago, Vancouver and Sydney have all been enhanced and modernized through the technologies of San Diego-based Cubic Transportation Systems. And joining this global lineup will be New York City following a $533 million contract awarded to Cubic on October 25, taking The Big Apple to the next level in modern transit payment.
 
This is just one of the many remarkable ways San Diego companies are connecting abroad to create jobs and opportunities here at home. World Trade Center San Diego — an affiliate of San Diego Regional Economic Development Corporation — in conjunction with Congressman Scott Peters, led a delegation of San Diego companies and organizations to London and Cambridge, U.K. last week to strengthen economic ties with one of our region’s top markets for trade and investment......
 
Read the full op-ed here.
October 20, 2017

Strengthening ties between San Diego and the U.K., Congressman Scott Peters (CA-52) and World Trade Center San Diego led a delegation to London and Cambridge, United Kingdom from October 16 – 19. Check out #SDinUK for the inside scoop.

Rep. Peters and World Trade Center San Diego were joined by more than two dozen San Diego delegates from Cubic Transportation Systems, Qualcomm, San Diego Gas & Electric, Edico Genome, Takeda California, NuVasive, Forge Therapeutics, BioMed Realty, Alexandria Real Estate, Biocom, UC San Diego, San Diego State University and others. 

Over the course of the three-day trade mission, two significant announcements, representing both the smart cities and life sciences space, were made.

San Diego became the first west coast city to enter London’s Business Welcome Programme. As part of the agreement inked between World Trade Center San Diego and London & Partners, London Mayor Sadiq Khan’s official economic development and tourism agency, London-based companies will have access to up to three months of free space at WeWork San Diego, as well as a suite of other services designed to accelerate their ability to grow in San Diego.

Continually, San Diego-based Forge Therapeutics announced the launch of BLACKSMITH, a new platform being developed in partnership with Evotec AG’s U.K. team. With more than 23,000 people dying in the U.S. annually due to resistance to anti-biotic superbugs, Forge’s new platform will aid in bringing lifesaving drugs to the market. The partnership will also enable Forge to create additional jobs in San Diego.

Additionally, Rep. Scott Peters and the delegation met with and spotlighted the following companies and held additional meetings and panels to expand on the following topics:

  • San Diego-based Cubic Transportation Systems (CTS) and its partnership with Transport for London (TfL). During this event, leaders heard from CTS’ president Matt Cole and TfL’s CTO Shashi Verma on how the collaboration moves millions of people across London daily.
  • An MOU signing between Biocom and OneNucleus, both trade organizations that represent the life sciences sector in their respective locations, to strengthen partnerships.
  • A conversation about leveraging electric vehicle technology as a key platform for smart cities in the U.K. with Qualcomm and SDG&E. During the panel, it was announced that Chargemaster, a licensee of Qualcomm’s wireless electric vehicle charging technology, has just opened the world’s first EV Experience Centre in Milton Keynes in the U.K. and is looking to expand elsewhere around the world.
  • A partnership agreement in Cambridge for a ground-up development project by San Diego-based BioMed Realty, comprising 100,000 square feet of laboratory and office space for growing life sciences companies. The partnership launch was attended by newly-elected Cambridgeshire and Peterborough Mayor James Palmer.
  • A tour and best practices exchange with Knowledge Quarter, a one mile area of London comprised of eight higher education institutions, 22 museums and galleries, 34 libraries and archives, 580 research centers, 3,000 scientists, 13,700 academics, 57,000 staff and 98,500 students. Knowledge Quarter is home to companies including The British Library, Google, The Guardian, University of London and others.
  • San Diego-based Edico Genome and a partnership with U.K.-based Congenica. Simultaneously, Edico Genome, in partnership with Amazon Web Services and Children’s Hospital of Philadelphia, set a GUINNESS WORLD RECORD title for “Fastest time to analyze 1,000 human genomes.” The award was presented at the American Society of Human Genetics 2017 Annual Meeting in Orlando.

The U.K. is one of San Diego’s most vital trading partners. U.K.-based companies directly support more than 10,000 local jobs and have poured more than $3.9 billion in greenfield investment (2003-2015) into San Diego’s economy. The U.K. is also one of the top 10 largest export markets for San Diego-produced goods and services.

The trade mission was organized by WTC San Diego, with assistance and support provided by the U.K. Department of International Trade.

October 16, 2017

Announced during a World Trade Center San Diego-led trade mission to the U.K., San Diego has officially become the first west coast city to join London’s city-to-city Business Welcome Programme.  The partnership program offers direct services and support required to scale San Diego and London-based companies looking to set up locations and do business in the partner’s metro area. This means that it will be much easier for San Diego companies to do business in London, accelerating company growth, trade and investment within both regions. 

At a time of shifting political ideologies and global uncertainty, trade partnerships help bring down borders,” said Nikia Clarke, executive director of World Trade Center San Diego. “San Diego and London have taken their success into their own hands and partnered on the City-to-City Business Welcome Programme to ensure continued economic progress.

In case you didn’t know, the U.K. is a vital trading partner for San Diego:

  • U.K.-based companies directly support more than 10,000 jobs
  • U.K. companies have poured more than $3.9B in greenfield investment (2003-2015) into San Diego’s economy
  • The U.K. is one of the top 10 largest export markets for San Diego-produced goods and services

As part of the official agreement between World Trade Center San Diego (WTC San Diego) and London & Partners, companies will have access to a suite of services. London-based companies looking to open shop in San Diego and vice versa can access reduced co-working spaces, legal consulting and access to a venture capital network and angels, facilitated by WTC San Diego.

SAN DIEGO TO LONDON LONDON TO SAN DIEGO
  • 1 month of free office space
  • Discounted Oyster card
  • Discounted accommodations
  • 3 months of free space at
    WeWork San Diego
  • Reserved spots in
    CONNECT’s Springboard
    and Capital Match Program
  • Access to discounted attractions

 

London & Partners, which acts as London Mayor Sadiq Khan’s official promotional agency for both business and tourism, launched the program in March 2017 to build a global network of cities that are collaborating to help businesses transition and grow from one destination to another. With this announcement, San Diego has become the first west coast city to enter the program. Other global cities in the program include Paris, Berlin, Amsterdam, Lisbon and many others pending agreement.

“London and San Diego are two cities that share a strong culture of business and innovation. We see a great opportunity to work with San Diego to establish greater trade and investment links and to help high-flying companies maximise the opportunities on both sides of the pond," said Tony Margiotta, project manager, city-to-city, London & Partners.  "The city-to-city Business Welcome programme is already helping businesses in cities all over the world to build their networks and expand internationally. We look forward to helping more San Diego companies make London their launchpad for growth into Europe and beyond.”

The announcement was made as part of trade mission, led by World Trade Center San Diego and Congressman Scott Peters (CA-52), to London and Cambridge from Oct. 16 -19. More than 20 senior level San Diego executives representing business, academia and government will be in the U.K. spur economic activity by creating new partnerships and opportunities. 

London businesses interested in setting up shop in San Diego can visit here to learn more.

San Diego businesses looking to tap into London’s network can learn more here or contact Jesse Gipe at jg@sandiegobusiness.org.

September 22, 2017
For the second consecutive year, East County-based guitar manufacturer Taylor Guitars generously played host to WTC San Diego and the 15 companies part of the MetroConnect program for a day-long export compliance workshop.
 
We kicked off the day with a tour of the company’s manufacturing operations, showcasing the craftsmanship that goes into the creation of every Taylor guitar. Then, the MetroConnect cohort was treated to lunch and an information session about global growth, IP protection and even corruption in the international marketplace. Taylor Guitars CFO Barbara Wight provided first-hand insight about the company’s ever-present struggle with foreign guitar counterfeits and resellers. She described how the company effectively responds to IP infringement, and helped the MetroConnect cohort think through how they might be at risk, and how they might combat such infringement.
 
Taylor Guitars Director of Finance Bryan Bear then described the company's schema for prioritizing international markets and choosing an entrance strategy.
 
These workshops are among several support services provide to local SMEs as part the MetroConnect program. 
September 6, 2017

Amid global political gridlock and NAFTA renegotiations, talks on trade are booming more loudly than ever. At the forefront of such conversation is President Trump’s persistent push for U.S.-produced “Made in America” goods. While manufacturing remains a key component of the U.S. trade policy – accounting for 56 percent of total U.S. exports – Brookings’ newly released Export Monitor 2017 suggests a necessary shift in policy strategy. And counter to Trump’s strategy, regions like San Diego – where a growing share of exports are service-related – may reap the benefits.

Nationally, only eight of 35 major industries experienced export growth between 2014 and 2016, led by educational and medical services, management and legal services, commodities, travel and tourism, and the technology sector – noting a particular uptick in international attractiveness of U.S. universities and hospitals. That said, the report indicates that if current trends continue, services will surpass goods as the largest export category in 2020 within the 100 largest metro areas.

Taking a closer look at San Diego, a highly connected innovation economy, the report shows:

  • San Diego ranks as the 15th largest metropolitan region in the U.S. in terms of its GDP and the value of its real exports ($22.9 billion).
  • When comparing export intensity among the top 100 metropolitan regions, San Diego ranks 37th (9.9 percent) – this is up from 50th (10.03 percent) in 2014. 
  • A total of 134,350 jobs were supported by exports; 66,940 of which are direct jobs.

Manufacturing is an important part of San Diego’s economy and that will not change. However, With manufacturing exports on the decline and services exports on the rise, Brookings’ Export Monitor suggests challenges for President Trump’s “Made in America” agenda. The administration’s trade strategy cannot merely be a manufacturing strategy; it must also include promoting and expanding access for services exports. This means addressing barriers like physical presence requirements, local data storage mandates, temporary staff relocation restrictions, cross-border data flow constraints; it means continuing to confront discriminatory practices and offshoring, and technological advancement and workforce development that sustain regional competitiveness.

As an innovation economy, home to a world-renowned life sciences and defense ecosystem, services exports (think: IP) are among top priority in San Diego. And as the third most patent-intensive region in the world, connectivity to foreign markets – especially as it relates to sharing San Diego-made, life-changing technologies and discoveries with the rest of the world – and a balanced trade policy is make or break.

See more in Brookings’ full report, San Diego export scan and press release.

July 31, 2017

Today, San Diego Mayor Kevin Faulconer and World Trade Center San Diego (WTC San Diego), JPMorgan Chase & Co. and business and civic leaders unveiled the 15 companies selected to participate in the MetroConnect program, a comprehensive export assistance program to help local companies accelerate their global growth.

From language translation software platform Urban Translations, to cleantech company Envision Solar, to veteran-owned brewer Julian Hard Cider, the 2017 MetroConnect companies represent a diverse cross-section of San Diego’s innovation economy.

 

Now in its third year, the MetroConnect program equips small- and medium-sized companies (SMEs) with a suite of financial and programmatic resources to support their efforts in bringing their products and services global. Powered by JPMorgan Chase, MetroConnect resources include:

  • $10,000 in matching grants to cover up to 50 percent of the costs associated with international expansion
  • Dedicated WTC San Diego staff manager to support company participants in deploying overseas strategies during the grant period
  • Access to workshops that address export compliance, financing and fundraising and more
  • Reduced airfare on the Japan Airlines direct flight from San Diego to Tokyo, and on Air Canada direct flights from San Diego to Canada
  • Free access to SYSTRAN software for website translation and customer service needs
  • Consideration to compete for an additional $35,000 during the MetroConnect Grand Prize Pitchfest in May 2018

WTC San Diego is proud to congratulate the 2017 MetroConnect companies:

1. Coronado Brewing Co.
2. CP Global Manufacturing
3. CureMatch
4. Del Mar Oceanographic
5. Dermala
6. Envision Solar International
7. FoxFury
8. Guru
9. Julian Hard Cider
10. Optimized Fuel Technologies
11. Performa Learning
12. Planck Aerosystems
13. Tioga Research
14. Tunnel Vision
15. Urban Translations

Get the details on this year's cohort here.

Since the program’s debut in 2015, the 30 companies that have gone through the MetroConnect program have collectively generated $10.5 million in new export sales, signed more than 70 new contracts, added 50 new jobs to the region, set up nine new overseas facilities and seen three successful company exits. Past participants include Calbiotech (now ERBA Diagnostics), Rough Draft Brewing, Deering Banjo Company, Cypher Genomics (now Human Longevity Inc.), ROBO 3D and more.

In 2015 alone, San Diego exported more than $17 billion in goods overseas, as well as billions more in services like software, cybersecurity, engineering and research. SMEs produce 92 percent of those goods – driving home the point of programs like MetroConnect. According to the Brookings Institution, companies that are global pay higher wages, are less likely to go out of business and increase productivity of the domestic market.

As part of his commitment to expanding San Diego’s global reach, Mayor Faulconer has led trade missions to Mexico City and Vancouver this year, and will lead a delegation to London and Cambridge this fall.

 

July 1, 2017

A year ago, members of the Global Competitiveness Council – the voice of the global business community in San Diego – made a request to Mayor Faulconer: to travel internationally with World Trade Center San Diego.

And he said yes. So we decided to start our global engagement by expanding our North American relationships and traveling to Vancouver--an international city that is quicker to fly to than it is to drive to LA. And with so many similarities to San Diego, we wound up squeezing nine meetings and events into just under a day and a half.

Economically speaking, Vancouver is seen as one of the greenest cities in the world. With the Mayor's climate action plan and the ongoing development of our cleantech industry, San Diego is fast being recognized as another one of North America’s greenest cities.

Some of the highlights from the trip include:

  • San Diego-based Cubic Transportation Systems, in partnership with TransLink, Metro Vancouver’s transportation network, announced there were more than 2 million compass cards in circulation
  • Phoenix Molecular Design, a life sciences company based in Vancouver, is actively expanding its business to San Diego and plans to grow to 15 employees within two years
  • UC San Diego and University of British Columbia (UBC)  formulized  the HIBAR initiative, designed to connect their faculty to their communities to tackle problems around sustainability and climate change
  • San Diego State University became the only California university accepted into the International Sustainability Campus Network, joining UBC and other top tier universities around the globe
  • SDG&E and BC Hydro, British Columbia’s energy utility, participated in a clean energy forum
  • Planck Aerospace, a San Diego-based drone startup, was able to pitch its technology to the Port of Vancouver
  • A smart cities forum led by Qualcomm and Wavefront, the Canadian center for mobile and IoT technology, and other telecommunications/Iot companies

 

And we made it back to San Diego just in time to celebrate Canada’s 150 birthday. 

World, get ready. San Diego is coming for you. 

Learn more about the trade mission by checking out #SDinVancouver

 

June 26, 2017

This op-ed was originally published by San Diego Union-Tribune, and authored by Matt Cole, Magda Marquet and Michelle Sterling.
 
This is a time of profound disruption in the global economic system: The rules of global commerce are shifting rapidly, the pace of innovation and competition is generating winners and losers, and political volatility around the world is creating an uncertain environment for businesses large and small.
 
Now, more than ever, it is time for cities to step up and lead. And to lead, they must be seen.
 
For San Diego companies, global connectivity matters. Whether it’s biotech or manufacturing, most businesses have customers outside of San Diego, which allows them to add jobs here at home. In 2015, San Diego exported more than $17 billion in goods overseas, as well as billions more in services like software, cybersecurity, engineering and research. Small- and medium-sized businesses produce 92 percent of those goods. According to the Brookings Institution, companies that are global pay higher wages, are less likely to go out of business and increase productivity of the domestic market.
 
Our competitive advantage here in San Diego is that we develop and produce life-saving and life-changing technologies better than almost anywhere else in the world.
 
Four years ago, Althea was a midsize life sciences company with great talent and a compelling business proposition. A personal relationship, and chance meeting at a trade show, began a relationship with Japanese multinational Ajinomoto that has drawn millions of dollars of investment into the region, and enabled Althea to become a global player in the development and manufacturing of biologics and innovative pharmaceuticals.
 
For Cubic Transportation Systems (CTS), a business unit of Cubic Corp., providing public transportation solutions is one example of where public-private partnerships can be applied. From Chicago to Sydney, Vancouver and London, Cubic-powered technology and services move 38 million people seamlessly on a daily basis. This form of service requires collaborative working relationships between metro governments, transportation authorities and the private sector. And more often than not, these relationships need to be built over time by political and civic leadership to be effective.
 
Most San Diegans know the name Qualcomm but are less familiar with the transformative impact that the company has had in the world through its innovation in wireless technologies that power the global economy. What started in 1985 as a startup co-founded by a UC San Diego professor has grown into a company that has invented the technologies that make smartphones indispensable in our lives. With each technology Qualcomm invents and with each employee it hires, people from Brazil to China are learning how San Diego is changing the world.
 
The 600 largest cities in the world account for 60 percent of the global economy, and that economy is increasingly crowded, confusing and contested. Metros need strong leadership, unified voices and targeted strategies to compete. This is why mayors around the world are uniting to take on big issues like climate change, trade and poverty. It is why the mayors of every major U.S. city are on the road like never before, opening doors for the expansion of their regional economies. It is why we, as the Global Competitiveness Council — the voice of the global business community here in the San Diego region — called on Mayor Kevin Faulconer to be on the road to help out.
 
The mayor responded to this call by the business community, and is traveling to Mexico City, Vancouver and London in 2017 to create civic and academic partnerships, to facilitate deals that create jobs for San Diegans, and, most importantly, to create a framework for engagement with our most important markets. Our hope is that companies of all sizes seize the opportunities the mayor is creating.
 
We know what an innovative, collaborative and life-changing place San Diego is; but now more than ever, we need our leadership telling that story here at home and around the world. Our economy depends on it.
 
Cole is president of Cubic Transportation Systems. Marquet is co-founder of Ajinomoto Althea and AltheaDX. Sterling is executive vice president of human resources at Qualcomm.
 
Mayors of every major U.S. city are on the road like never before, opening doors for the expansion of their regional economies.
June 16, 2017
In just the first half of 2017, the region has seen the official launch of two direct flights, of which WTC San Diego and EDC have assisted the San Diego County Regional Airport Authority in attracting: Condor Airlines’ direct service to Frankfurt, Germany and Edelweiss’ direct service to Zurich, Switzerland. 
 
This week, Edelweiss launched its inaugural flight. WTC and EDC assisted in hosting a private luncheon earlier this year with Swiss-owned and San Diego-based companies seeking business opportunities in Switzerland. Switzerland is an important market for San Diego, especially for the life sciences industry, with more than $1.6 billion in investment from Switzerland. 
 
June 5, 2017

San Diego knows how to build companies that the rest of the world values. Case in point: Last month, El-Cajon based Calbiotech, a diagnostics company, was acquired by ERBA Mannheim, a medical device manufacturer based in Mannheim, Germany.

In 2016, Calbiotech was part of MetroConnect, World Trade Center San Diego’s flagship export assistance program. As part of the 2016 cohort, Calbiotech received financial and programmatic resources to support their plans to expand internationally.

Calbiotech has a global footprint of more than 200 products, which are distributed to 60 countries worldwide. With the expansion announcement, Calbiotech will maintain its footprint in San Diego because of the access to key reference labs and other biotech customers throughout the region. It will also serve as ERBA’s hub and gateway to the Latin American market.

The company was referred to the MetroConnect program by Jo Marie Diamond, head of the San Diego East County Economic Development Council. “I’ve been working with Calbiotech for years,” said Diamond, “They are representative of everything positive about the San Diego economy – a focus on innovative products, a strong sense of commitment to the community, and an incredibly grounded and highly diverse team.

We’re excited to hear of Calbiotech’s next step and were very impressed with the company during their time in MetroConnect”, said Lauren Lindner, director of World Trade Center San Diego who oversees the MetroConnect Program. “Their team was incredibly savvy in their rollout to international markets, and we’re not surprised to see that a leader like ERBA took notice.”

San Diego, and specifically East County, have been an integral part of the Calbiotech success story,” said David Barka, Vice President. “San Diego is home to companies that are leading the world in innovation in science and medicine. Being in San Diego gave us access to an amazing talent pool that really helped our company grow.”

The acquisition will help Calbiotech increase access to markets across Europe and Asia add to EBRA’s extensive and far-ranging product portfolio.

M&A is an important growth strategy and capital source for San Diego companies. According to a 2016 EDC study, nearly 70 percent of San Diego’s capital in 2015 came through M&A.

Calbiotech’s acquisition mirrors the region’s strengthening ties with Germany, including the announcement of Condor’s new direct flight to Frankfurt, Germany, which began operation on Monday, May 1.

Financial details of the acquisition were not disclosed.

Applications for the MetroConnect 2017 round are now open. To apply, click here.