Logos and Brand Guidelines
San Diego Regional Economic Development Corporation – EDC for short – is an independently-funded economic development organization that mobilizes business, government, and civic leaders around an inclusive economic development strategy in order to connect data to decision making, maximize regional prosperity, enhance global competitiveness, and position San Diego effectively for investment and talent.
Please find San Diego Regional EDC’s logo and brand guidelines, as well as San Diego: Life. Changing. and World Trade Center San Diego logos, below.
San Diego Regional Economic Development Corporation
We’re San Diego Regional Economic Development Corporation. We know that’s a mouthful—after first mention, other acceptable names to call us:
- San Diego Regional EDC
Please: Don’t call us San Diego EDC, SDEDC, or any variation that drops ‘regional’ for our name. We’re proud of our region-wide work to mobilize business, government, and civic leaders around an inclusive economic development strategy.
Not sure whether logo use is approved? Please contact Bree Burris at firstname.lastname@example.org.
San Diego: Life. Changing.
San Diego: Life. Changing. is EDC’s brand designed to attract and retain talent in San Diego. We manage a separate website, social media platforms, and more to promote San Diego’s brand.
The periods ‘.’ after “Life” and “Changing” are important to us—please don’t forget about them.
World Trade Center San Diego
World Trade Center San Diego is EDC’s international affiliate. We manage the brand and, through World Trade Center San Diego, run the MetroConnect program and lead the Export SBDC. For short, we call it WTCSD.
Please don’t: Call us “San Diego World Trade Center,” “SD WTC,” or other creative variations.
Learn more about our other programs and initiatives here.
For questions about brand guidelines, logo usage, or partnerships: