A note on talent from Bree

It’s not you—it’s all of us. 

The long talked about ‘war for talent’ is more competitive than ever, with established firms upending whole hiring systems to meet the demands of today’s applicants—and still, not getting enough. You are not alone; this is not a one-company problem. In our countless conversations with HR leaders and executives, it’s clear firms across industries and size are struggling to fill their open positions (EDC included).

In a survey of 200 local businesses, hiring difficulty reached a new high in December. That same month, local San Diego employers posted more than 158,000 unique jobs—nearly half of which were new positions and predominantly in STEM. And yet, there are just 61,000 people currently unemployed in the region.

Flexibility. Remote work. Mission. Culture. Inclusion. The pandemic flipped the script on workforce demands with companies across the country being stretched to meet the needs of prospective recruits. Established firms can’t compete with the benefits offered by startups from salary to signing bonus to equity. Startups can’t offer the structure or safety net available at large corporations. Yet San Diego is uniquely positioned to compete.

The region stands apart with its thousands of mission-driven companies, its unparalleled quality of life, and its collaborative ecosystem. These are the stories we tell in San Diego: Life. Changing., and the connections we drive through Advancing San Diego.

EDC can help:

  • Lean into the San Diego story in selling your business to recruits using these tools;
  • Engage with us to mold student curriculum to meet your industry needs;
  • Apply for interns paid for by EDC’s foundation;
  • And share your open roles for promotion across our channels.

And above all, turn inward to upskill and promote your existing workforce and consider rethinking existing job requirements which may be inadvertently excluding qualified San Diegans. Pandemic-induced challenges aren’t going away soon, and the battle for talent may endure, but with San Diego as your homebase, we’ve got you covered.

All my best—Bree

Bree Burris
Bree Burris

Director, Marketing & Communications

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