Meet our MetroConnect Sponsor: British Airways

British Airways Logo

The MetroConnect export assistance program, presented by JPMorgan Chase, is made possible through the generous support of private and public sector sponsors. Over the past few years, WTC has partnered with many of the international airlines serving the San Diego region, in order to expand the reach of the program and provide greater value to the companies in each cohort. British Airways is one of four airlines sponsoring this initiative and allowing MetroConnect companies to access key markets, without breaking the bank.

British Airways

British Airways offers the only daily direct service flight between London (LHR) and San Diego International Airport (SAN).

British Airways is the number one carrier in London, the world’s largest international aviation market, and the top European carrier across the North Atlantic. Together, with its joint business agreement, codeshare, and franchise partners, British Airways operates one of the world’s most extensive international airline networks. The airline flies to more than 70 different countries, carries 40 million+ customers per year, and maintains a fleet of nearly 300 aircraft. This summer, it will be operating close to 1,000 flights per day across four London airports. British Airways is a founding member of the Oneworld airline alliance, which together serves some 1,000 destinations across the globe.

To maintain its strong position in the market, British Airways will invest £6.5 billion over the next five years, adding 72 new aircraft to its fleet. The Club Suite is the highly anticipated new business class seat, available in Airbus A350 aircraft. It offers direct-aisle access, a suite door, 1-2-1 configuration and a flat-bed option. When combined with the extra space, calm and wellbeing of the A350, customers can feel truly rested on their flights.

This year, the company celebrates its 100th anniversary. Part of the year-round celebrations include repainting selected aircraft in a series of heritage liveries. The new retro design on the Airbus A319 is the BEA livery, which flew on European routes between 1959 and 1968.

Join WTCSD, British Airways and the finalists from this year’s MetroConnect program on Wednesday, November 13 at The Alexandria for the finale of this year’s program. Bitchin’ Sauce, Eddy Pump, LRAD Corporation, and Scientist.com will compete in a pitch competition for an additional $35,000 to further their export efforts. You can RSVP for the MetroConnect Grand Prize PitchFest here. We hope to see you there!

Ahead of Brexit deadline, World Trade Center San Diego to lead trade mission to Germany

Ahead of the U.K.’s impending departure from the European Union, World Trade Center San Diego, the international affiliate of San Diego Regional EDC, is leading a delegation to Frankfurt and Munich, Germany. The trade mission will lay the groundwork for San Diego companies to develop long-term business relationships with the European market.

With the launch of Lufthansa’s non-stop service from San Diego to Frankfurt and a shift in economic power resulting from Brexit, Germany will become an increasingly important trade and investment partner for San Diego,” said Nikia Clarke, executive director of World Trade Center San Diego and vice president of economic development at San Diego Regional Economic Development Corporation. “If San Diego wants to be recognized as a global economic player, it is important that we continue to show up and develop partnerships with markets that buy our goods and invest in our economy.”

Germany is currently the fourth-largest economy in the world, and is increasingly becoming one of San Diego’s most vital trading partners. According to data collected by World Trade Center San Diego, German-based companies, including Kontron, Evotec and BioNTech, directly employ more than 2,700 individuals in San Diego.

The trade mission will focus on three key subject areas:

  • Best practices in mobility, transportation and smart cities – Amid discussions about the future of transportation in San Diego, the delegation will explore technologies, best practices and strategic partnerships in mobility, the internet of things and smart cities through visits to Siemens, BMW and IBM’s cutting-edge Watson Lab. Additionally, through a visit to the House of Logistics & Mobility in Frankfurt, the delegation will learn a bit more about Frankfurt’s world-class transportation system.
  • Strengthening global life sciences partnerships – Like San Diego, Munich has become a hub for life sciences and biotech. Following a visit to BioM and the world-renowned Max Planck Institutes, German-based Evotec and the site lead from Takeda’s San Diego office will expand on a partnership that will benefit San Diego’s life sciences ecosystem.
  • Reinforcing global ties in a post-Brexit economy – Through meetings with the European Central Bank and the U.S. Consulates General in Frankfurt and Munich, the delegation will explore the gravitational shift in global trade while developing relationships with the experts responsible for evaluating trade policy.

Delegates will participate in upwards of 13 meetings over the course of the trade mission, sharing best practices and formulating collaborations across many industry verticals. The 20 -San Diego delegates include representatives from Takeda California, Qualcomm, General Atomics, Cubic Transportation Systems and more. Also in attendance are key San Diego agencies, universities and civic organizations such as UC San Diego, San Diego State University, San Diego Regional Airport Authority, the Port of San Diego and more.

At a time of mounting global uncertainty – particularly in the European Union – World Trade Center San Diego conducts trade missions to drive long term relationships for San Diego’s economy. Previously, World Trade Center San Diego led trade missions to Vancouver, London and Tokyo, which enabled startups Forge Therapeutics and Scientist.com to expand their global operations.

This trade mission is organized by World Trade Center San Diego, an affiliate of the San Diego Regional Economic Development Corporation.

Follow along during the trade mission: #SDinGermany.

WTC San Diego & EDC represent the region at SelectUSA

WTC San Diego & EDC represent the region at SelectUSA

Since 2013, the U.S. Department of Commerce hosts its annual SelectUSA Investment Summit, making it the country’s largest trade show for foreign direct investment (FDI). This year, in partnership with the California Governor’s Office of Business and Economic Development (GO-Biz) International Affairs and Business Development team, WTC San Diego and San Diego Regional EDC staff attended the event to promote California and San Diego.

Garnering more than 2,000 attendees and an impressive slew of speakers, the conference featured keynotes from Secretary Wilbur Ross, Larry Kudlow, and Ivanka Trump, alongside dozens of technical presentations. US Ambassadors from all over the world brought delegations of companies set on expanding into the US from their respective countries to learn about the competitive advantages of each state. At the conference, economic development representatives from nearly all 50 states vie for the attention of these companies by demonstrating why their state is best suited to support international expansion. While some states resort to fun, unique antics like utilizing a Captain America outfit to draw in crowds, the delegates from California drew attention to the immense academic investment and corporate strengths of the fifth largest economy in the world.

In the span of two days, WTC staff met with more than a dozen companies from across the globe – Israel to China and UK to Japan – specifically discussing each country’s interest in San Diego. As states and regions compete to attract foreign investment, increased coordination and collaboration across California is necessary to help combat any negative narratives, and ultimately, highlight the success of the entire state’s economy.

With Bud Colligan as Sr. Advisor for International Affairs and Trade for California, there’s been an increased call for California to develop more robust trade and FDI strategy. According to SelectUSA, majority-foreign-owned companies support 769,20 jobs in California, placing the state in a distant first with Texas coming in second by supporting 596,900 jobs.

If you are interested in WTC San Diego’s approach to creating a statewide strategy for foreign direct investment, contact Director of World Trade Center San Diego, Jesse Gipe at jg@sandiegobusiness.org.

WTC San Diego hosts translation and supply chain workshop

WTCSD MetroConnect

Now in its fourth year, MetroConnect is World Trade Center San Diego’s flagship export assistance program, underwritten by JPMorgan Chase. Following a competitive application process, 15 to 20 export-ready, small and medium-sized businesses receive a $10,000 challenge grant and programmatic services to aid their international expansion efforts. During the course of one year, participating companies get access to complimentary services and preferred rates from program partners, as well as technical assistance trainings in areas such as data privacy, export compliance, supply chain, IP protection, and more.

For the fourth and final workshop of the program period, WTC partnered with MetroConnect sponsor SYSTRAN and consultant JAS Forwarding to host a two-part workshop focused on language translation and supply chain solutions. The first portion of the workshop titled, “The Language Traps of Going Global,” focused on the importance of selling in the local language and the contemporary software solutions available to small businesses. Ken Behan, vice president of sales and marketing, and Philip Staiger, technical account manager at SYSTRAN demoed SYSTRAN’s pure neural server and took questions from the companies in attendance.

The latter half of the workshop, presented by JAS Forwarding Worldwide, focused on “Freight Forwarding & Supply Chain Solutions.” Matt Halpin, business development manager at JAS Forwarding, and Tyler Sullivan, senior national account director at JAS Government & Defense, provided a synopsis of the logistics behind exporting/importing goods to and from the San Diego region.

The 2019 MetroConnect Grand Prize Pitchfest will take place on November 13, 2019 at The Alexandria. The top four performing companies from this year’s cohort will compete for an additional $35,000 in funding to accelerate their international expansion efforts.

Telaeris capitalizes on trade mission with WTC and Port of SD

Port of Toulon

MetroConnect company Telaeris is a privately-owned San Diego company that develops RFIDs (Radio Frequency Identification) and contactless smartcards for businesses. RFIDs and its related products are important contemporary solutions for the efficient management of inventory and assets. RFIDs are also important in tracking the flow of people, as it is one of the basic technologies that make a security badge function.

In September of 2018, Telaeris was selected to be one of 20 participating companies in World Trade Center (WTC) San Diego’s MetroConnect export assistance program. The company received a $10K grant, courtesy of JPMorgan Chase, as well as programmatic support in order to access international markets and boost export sales. Programmatic support included educational workshops, marketing and PR support, and access to preferred rates and discounts with airline and industry partners.

At the beginning of the 2018 program, WTC’s team connected Telaeris to MetroConnect sponsor SYSTRAN, to provide complimentary translation services for the nearly 100,000 lines of code the company needed modified.  Once the company had taken the SYSTRAN software as far as it could go, Telaeris used its $10k in grant funds to pay for expert human translators in Spanish, French, German, Portuguese, and more, to polish the code to ready it for market.

In April, the company attended a trade mission to the South of France with the Port of San Diego and WTC San Diego. There, the company was able to market its localized product to French electronic tracking company Coppernic. As a result, Telaeris was able to ink a deal and have eight Coppernic employees (six in Europe; two in Africa) trained to sell Telaeris’ enterprise technology, thereby expanding its sales capability to regions where it had never had a presence before. Additionally, this relationship has led to two potential deals (currently in the works) worth $25K each.

“The MetroConnect program, presented by JPMorgan Chase, has been an amazing catalyst to super-charge the way our company approaches international business development. Our company has been around for 14 years, but with the tools and resources provided through MetroConnect, we are now on track to target many large markets that make up the majority of the world that does not speak English. Capitalizing on these opportunities makes us a more resilient and prosperous company back home.”

– David Carta, CEO & President at Telaeris

WTCSD connects environmentally-conscious Japanese company with San Diego ecosystem

World Trade Center San Diego (WTCSD) works to connect San Diego to global resources. Before a company sets up a location in San Diego, it needs customers. That’s where WTCSD comes in.

Recognizing San Diego’s role as a cleantech’s hub and the region’s forward-thinking adoption of green policies, in January, a Japanese-maker of alternative paper and plastic products reached out to World Trade Center San Diego. Not only was the firm interested in potential customers that might need its product, but they were also looking to cultivate relationships with local manufacturers.

Through WTCSD’s MetroConnect participants and other regional partners, WTCSD was able to compile a list of potential leads and provided curated introductions to hoteliers and retailers in San Diego with a track record of progressive climate action. On the manufacturing end, EDC also was able to connect the company with contract manufacturers in the San Diego region, which lays the foundation for the Japanese-based company to make a future investment in San Diego.

Rep. Peters, WTC San Diego to lead trade mission to Japan

In an effort to create a connection between vital economic trading partners, U.S. Congressman Scott Peters (CA-52) and World Trade Center San Diego, an affiliate of San Diego Regional EDC, are leading a delegation to Tokyo and Yokohama, Japan. During the trade mission, local companies and organizations will promote key San Diego industries, establish and develop business relationships and explore opportunities for San Diego companies to tap into Japan’s expertise in urban planning and life sciences.

“In today’s global economy, San Diego’s success depends on fostering international relationships that bring investment and jobs to our region,” said Rep. Scott Peters (CA-52). “Japan shares our commitment to life sciences and our startup culture, creating opportunities for collaboration every day. Strengthening our partnership will foster innovation and economic growth in both our regions.”

Japan is currently the third largest economy in the world, and one of San Diego’s most vital trading partners. According to World Trade Center Los Angeles, nearly 12,000 San Diegans are directly employed by Japan-based companies including SONY, Takeda and more. Additionally, there was more than $3.4 billion in economic activity between San Diego and Japan from 2016 -2018.

“Ever since the launch of Japan Airlines’ direct service from San Diego, we have seen an influx in foreign investment from the Japanese market,” said Nikia Clarke, executive director of World Trade Center San Diego and vice president of economic development at San Diego Regional EDC. “As the rhetoric around global engagement shifts, now, more than ever, it is essential that we reinforce San Diego’s brand so it is top of mind for investors and companies.”

Over the three day trade mission, San Diego will look to bolster its tech and life sciences industries through various meetings and partnership deals with Japanese counterparts. Some crucial agenda items include:

  • An announcement from a San Diego-based biotech startup that is expanding to Tokyo.
  • A ‘trends in venture capital forum’ with Qualcomm, Yahoo! Japan and others at Plug and Play, the world’s largest technology accelerator.
  • A celebration of more than 60 years of a “Sister City” relationship with Yokohama, Japan.
  • An immersive visit to Takeda’s Shonan Health Innovation Park, one of the first collaborative academic and private sector research centers in Japan.
  • Panels and programming surrounding best practices and ideas exchanges on climate change with Scripps Institute of Oceanography as well as leadership and gender equity.

Delegates will participate in upwards of 15 meetings over the course of the trade mission, sharing best practices and formulating collaborations across many verticals. The 31-San Diego delegates include representatives from Northrop Grumman, Qualcomm Takeda California and more. Also in attendance are key San Diego agencies, universities and civic organizations such as the Port of San Diego, San Diego County Regional Airport Authority, San Diego State University, Scripps Institute of Oceanography, UC San Diego and more.

Additionally, many small businesses and startups, including FoxFury Lighting Solutions, Planck Aerosystems and Scientist.com, will have the opportunity to engage in business development opportunities with Japanese counterparts.

As Tokyo looks to modernize infrastructure and grapples with key issues ahead of the 2020 Olympics, San Diego leaders have the unique opportunity to learn from counterparts across the globe, while also maintaining ties that create jobs and boost the regional economy.

At a time of mounting global uncertainty, World Trade Center San Diego conducts periodic trade missions to drive long term relationships for San Diego’s economy. In 2017, World Trade Center San Diego and Congressman Peters led a trade mission to London, which enabled startup Forge Therapeutics to double its headcount in San Diego and expand to a new facility.

This trade mission is organized by World Trade Center San Diego, an affiliate of the San Diego Regional EDC.

Follow along during the trade mission: #SDinJapan.

Comercio & Competitividad En América Del Norte: Un Enfoque en la Mega-Región de Cali Baja

El Sumario

El Tratado de Libre Comercio de America del Norte (TLCAN) se promulgó el 1 de enero de 1994 y fue el primer acuerdo recíproco de este tipo entre países industrializados y en vías de desarrollo. En términos generales, el acuerdo buscaba reducir las barreras comerciales y aumentar el comercio e inversión entre los Estados Unidos, Canadá, y México. Este reporte usa datos disponibles para analizar y clarificar cómo TLCAN ha aumentado la competitividad económica en América del Norte y ha estimulado el crecimiento en la economía de innovación de Cali Baja, convirtiéndolo en uno de los acuerdos comerciales más beneficiosos y significativos de la historia.

El reporte fue producido por World Trade Center San Diego, Center for U.S.-Mexican Studies at UC San Diego School of Global Policy & Strategy y El Colegio de la Frontera Norte.

Leer el informe completo

Trade and Competitiveness in North America: A Focus on the Cali Baja Mega-Region

Summary

The North American Free Trade Agreement (NAFTA) was enacted on January 1, 1994, and was the first reciprocal agreement of its kind between industrial and developing countries. Broadly, the agreement sought to lower trade barriers and increase trade and investment between the United States, Canada, and Mexico. This report uses available data to analyze and illuminate how NAFTA has heightened economic competitiveness across North America and spurred growth in Cali Baja’s innovation economy, making it one of the most beneficial and significant trade agreements in history.

This report was produced by World Trade Center San Diego, supported by the Center for U.S.-Mexican Studies at UC San Diego School of Global Policy & Strategy and El Colegio de la Frontera Norte.

Read the full report

San Diego becomes first west coast city to join London biz program

Announced during a World Trade Center San Diego-led trade mission to the U.K., San Diego has officially become the first west coast city to join London’s city-to-city Business Welcome Programme. The partnership program offers direct services and support required to scale San Diego and London-based companies looking to set up locations and do business in the partner’s metro area. This means that it will be much easier for San Diego companies to do business in London, accelerating company growth, trade and investment within both regions.

At a time of shifting political ideologies and global uncertainty, trade partnerships help bring down borders,” said Nikia Clarke, executive director of World Trade Center San Diego. “ San Diego and London have taken their success into their own hands and partnered on the City-to-City Business Welcome Programme to ensure continued economic progress.

In case you didn’t know, the U.K. is a vital trading partner for San Diego:

  • U.K.-based companies directly support more than 10,000 jobs
  • U.K. companies have poured more than $3.9B in greenfield investment (2003-2015) into San Diego’s economy
  • The U.K. is one of the top 10 largest export markets for San Diego-produced goods and services

As part of the official agreement between World Trade Center San Diego (WTC San Diego) and London & Partners, companies will have access to a suite of services. London-based companies looking to open shop in San Diego and vice versa can access reduced co-working spaces, legal consulting and access to a venture capital network and angels, facilitated by WTC San Diego.

SAN DIEGO TO LONDON LONDON TO SAN DIEGO
  • 1 month of free office space
  • Discounted Oyster card
  • Discounted accommodations
  • 3 months of free space at
    WeWork San Diego
  • Reserved spots in
    CONNECT’s Springboard
    and Capital Match Program
  • Access to discounted attractions

London & Partners, which acts as London Mayor Sadiq Khan’s official promotional agency for both business and tourism, launched the program in March 2017 to build a global network of cities that are collaborating to help businesses transition and grow from one destination to another. With this announcement, San Diego has become the first west coast city to enter the program. Other global cities in the program include Paris, Berlin, Amsterdam, Lisbon and many others pending agreement.

“London and San Diego are two cities that share a strong culture of business and innovation. We see a great opportunity to work with San Diego to establish greater trade and investment links and to help high-flying companies maximise the opportunities on both sides of the pond,” said Tony Margiotta, project manager, city-to-city, London & Partners. “The city-to-city Business Welcome programme is already helping businesses in cities all over the world to build their networks and expand internationally. We look forward to helping more San Diego companies make London their launchpad for growth into Europe and beyond.”

The announcement was made as part of trade mission, led by World Trade Center San Diego and Congressman Scott Peters (CA-52), to London and Cambridge from Oct. 16 -19. More than 20 senior level San Diego executives representing business, academia and government will be in the U.K. spur economic activity by creating new partnerships and opportunities.

London businesses interested in setting up shop in San Diego can visit here to learn more.

San Diego businesses looking to tap into London’s network can learn more here or contact Jesse Gipe at jg@sandiegobusiness.org.