Study: San Diego’s cyber talent grows by 10% across 1K firms

EDC, CCOE study quantifies impact of region’s cybersecurity cluster

Together with the Cyber Center of Excellence (CCOE), EDC released “Cybersecurity is Everyone’s Business: San Diego’s Cyber Cluster.” The fifth update since 2014, the report quantifies the economic impact of the region’s cybersecurity cluster and explores the firms, technology, and talent working to help thwart cyber risk across San Diego and beyond.

As cyberattacks and ransomware threats extend beyond technology and begin to impact even our built environment, the importance of cybersecurity cannot be overstated. Not only are the consequences costly—reaching an average of $9.44 million in the U.S. per IBM—but they have profound impacts on human health and safety.

San Diego is leading the charge with more than 1,000 cyber firms, top-ranked education and research institutes, and the Naval Information Warfare Systems Command (NAVWAR). This collaborative ‘Ecosystem in Action,’ as highlighted by the White House, is developing new technologies, solutions, and diverse cyber talent to create a more secure digital community for all,said Lisa Easterly, President & CEO, CCOE—commissioning organization of the report.

Marking the 10-year anniversary of CCOE, the biennial report includes a deep dive into San Diego’s $4 billion cyber cluster, a metro-by-metro comparison, a roster of local resources and assets, and business sentiments of local firms.

KEY report FINDINGS

  • Cybersecurity is everyone’s business. With increasing cyber threats to physical infrastructure, the security of data and communication is of critical importance, leading to a sharp rise in global demand for cybersecurity talent across industries. In San Diego, 59 percent of private sector cybersecurity jobs are in industries outside of technology, such as manufacturing, architecture, and engineering.
  • San Diego’s cybersecurity cluster is expanding its footprint and impact on the regional economy. There are 13,383 jobs and 1,016 establishments tied to the cybersecurity cluster in San Diego, up eight percent and 17 percent respectively in the last two years. Altogether, this amounts to a $4 billion regional economic impact.
  • Local cybersecurity firms remain deeply linked to the Federal government, including the Department of Defense. A majority (65 percent) of San Diego cyber firms work directly or indirectly with the government. Nearly one-fifth indicate government-related work as their primary focus, explaining why 23 percent of local cybersecurity firms are in the defense and aerospace industry.
  • Fast growth and resilience define San Diego’s cybersecurity talent. The region’s talent pool has grown by nearly 10 percent since 2018, five times faster than all other occupations combined. The cybersecurity talent base experienced significantly smaller job losses during the pandemic and recovered both more strongly and more quickly than other occupations. 
  • Demand for cyber talent far exceeds local supply. Three out of four cybersecurity firms in San Diego report having difficulty finding entry- to mid-level as well as experienced applicants. Increasing compensation and diversity can help address San Diego’s talent shortage.

Cyber is an important and rapidly growing piece of the San Diego regional economy. The cluster supports 26,000 local jobs, most concentrated at NAVWAR, the preeminent provider of information warfare capabilities for the U.S. Navy. In all, the economic impact of San Diego’s cyber cluster is about the same as 24 Comic-Cons.

Firms in every industry face cybersecurity risks. This is driving up the demand for cybersecurity talent and solutions. To keep pace and remain competitive, San Diego must leverage its unique assets, such as the military, as well as its incredibly diverse pool of talent,said Eduardo Velasquez, Senior Director of Research and Economic Development, EDC.

We have a national shortage of cyber workers—to the tune of 663,000 in the U.S. per Cyberseek. Opening the aperture with accessible and skills-based training helps seed and diversify the talent pipeline, which is critical to advancing our country’s homeland security,said Joseph Oregon, Chief of Cybersecurity, Region 9, Cybersecurity and Infrastructure Security Agency (CISA).

More competitive compensation, increased diversity in recruitment, and thoughtful consideration of degree requirements are all strategies that can help San Diego lead in cybersecurity innovation across the region and globe.

In partnership with CCOE, the report was sponsored by Booz Allen Hamilton, CyberCatch, ESET, Haiku, RiskRecon, and San Diego State University, and was unveiled today at an industry event hosted at Qualcomm.

SEE THE FULL REPORT HERE

LEARN more about cyber IN SAN DIEGO

About Cyber Center of Excellence (CCOE)
CCOE is a San Diego-based nonprofit that mobilizes industry, academia, and government to grow the regional cyber economy and create a more secure digital community for all. sdccoe.org

The economic impact of San Diego’s RNA cluster

EDC study explores the power and impact of RNA before and beyond COVID-19

Together with 1STRAND, EDC released “San Diego’s RNA cluster: Powering public health and the economy,” a comprehensive overview and economic impact assessment of San Diego’s RNA cluster, including direct input from industry representatives and stakeholders.

The power of gene expression manipulation has unlocked possibilities that were once unthought of—advanced treatments for cancer, HIV vaccines, personalized medicine, and more. These scientific achievements, discoveries, and events have catalyzed the growth of RNA innovation and therapeutics.

Home to dozens of RNA firms supporting more than 11,000 jobs, San Diego is especially well positioned to lead in RNA therapeutics innovation, promising a bright future for the region’s Life Sciences ecosystem and the broader economy.

KEY report FINDINGS

  • San Diego’s RNA cluster is a major contributor to the regional economy, with a nearly $6 billion annual impact. For every 100 jobs generated within the cluster, an additional 150 jobs are supported across the region.
  • San Diego’s RNA cluster has capabilities in both research and development (R&D) and manufacturing. While R&D leads RNA activities in the region, San Diego’s expertise in advanced manufacturing offers a solid foundation for further growth.
  • Leveraging its expertise in RNA technology, San Diego proved resilient and important in the fight against COVID-19. The region drew in $59 million from the National Institutes of Health (or NIH) and employment grew nine percent through 2021.
  • Software development jobs continue to grow within San Diego RNA firms. Demand for these professionals is expected to rise as Artificial Intelligence and Machine Learning (AI-ML) are further integrated.
  • Talent attraction is a major challenge for local RNA companies. Compensation is not keeping pace with San Diego’s high cost of living and puts the region seventh out of 10 in average wages among peer metros.

RNA and RNA therapeutics sit at the intersection of four sectors: R&D, manufacturing, trade, and healthcare. These include operations such as medical laboratories, production of biological materials and lab instruments, drug wholesalers, and consulting services to name a few—all of which are part of a broader ecosystem of industries fueling San Diego’s RNA cluster. This broader ecosystem feeds RNA clusters across the country, and San Diego consistently ranks among the top 10 metros in terms of total jobs, job concentration, and average wages. Peer metros includes Life Sciences heavyweights Boston and San Francisco, as well as parts of the North Carolina Research Triangle and tech hubs Seattle and San Jose.

Among peer metros, San Diego ranks:

  • #2 in job growth (nine percent) from 2021
  • #2 in projected job growth (13 percent) by 2027
  • #3 in number of job postings
  • #4 in median advertised salary for RNA jobs at just under $85,000
  • #7 in average hourly compensation ($56.68) for RNA jobs
  • Home to #5 most funded institution in the U.S. in RNA-related projects, and #2 in California – UCSD

The study was produced by EDC on behalf of 1STRAND in June 2023. Learn more about EDC’s research here.

SEE THE FULL REPORT HERE

Learn more on Life Sciences in San Diego

San Diego’s demand for talent: Computing and engineering

With cutting-edge technology companies and research companies, the largest concentration of military assets in the world, and a strong innovation economy, the San Diego region has one of the most dynamic economies in the country. In 2022, more than $4.5 billion in VC funding was raised and more than 186,000 quality jobs were created by the innovation economy. With growing demand for skilled talent, computing and engineering professionals are a central figure in San Diego’s innovation economy.

In partnership with the Border Region Talent Pipeline K-16 Collaborative, Advancing San Diego convened 13 companies that collectively employ more than 21,000 San Diegans into an Employer Working Group (EWG) to gain a real-time picture of San Diego’s talent needs. Leveraging strategies from the U.S. Chamber of Commerce Foundation’s Talent Pipeline Management® framework, Advancing San Diego is excited to unveil a set of Talent Demand Reports that serve as a snapshot of local demand for computing and engineering professionals.

These reports serve as a high-level guide for education providers about the skills and competencies students need for entry-level openings in San Diego. The analysis dives deep into four computing roles: IT support technicians, systems and network administrators, software developers, and information and security analysts, as well as three engineering roles: assembler, engineering technician, and general engineer.

key FINDINGS for computing

  • Software developer is the most in-demand occupation in San Diego’s innovation economy and the second most in-demand job in the economy overall. In 2022, San Diego had more than 17,000 software developer jobs.
  • Cybersecurity roles have seen the most significant job growth over the last three years. Demand for people in information security analyst roles has increased by 19 percent from 2019 – 2022. Additionally, IT support technicians and software developers have seen an 11 percent job growth over the same time period.
  • Soft skills are becoming increasingly important across all computing roles. Communication ranked as the most in-demand employability skill in computing job postings in 2022. Employers agreed that communication, dependability, collaboration, and problem-solving are critical for entry-level candidates.

Computing Talent Demand report   

key FINDINGS for engineering

  • With more than 30,000 general engineering jobs in the region, electrical engineers rank the most in-demand type of engineer according to both labor market information (LMI) and EWG feedback. However, LMI does not reflect the rising demand expressed in the EWG for systems engineers who are often cross-trained, specializing in integrating and managing complex systems.
  • Software-related skills are becoming increasingly important in engineering roles. Skills such as python, computer science, and data analysis rank among the top 10 most in-demand skills within engineering job postings in San Diego.
  • Employers repeatedly emphasize the importance of work-based learning as part of engineers’ training. Models like apprenticeships and cooperative education have emerged as critical for the transition from student to worker.

Engineering Talent Demand report

WHAT’S NEXT?

Join us on November 15 at UC San Diego Park and Market for Advancing San Diego’s Verified Program event. Training programs will present key elements of their curriculum, as well as community engagement, diversity, equity, and inclusion, and industry engagement efforts to employers and community partners for the opportunity to be selected as an Advancing San Diego Verified Program.

Register here

  • Interested in becoming an Advancing San Diego Verified Program? Learn more about the process and benefits here.

 

Andrea Crisantes Suarez
Andrea Crisantes Suarez

Manager, Talent Initiatives

 

Study: Artificial Intelligence has potential to supercharge San Diego Smart Cities efforts

EDC study assesses the economic impact of AI in Smart Cities

Today alongside underwriter Booz Allen Hamilton, San Diego Regional EDC released the fifth study in a series on the proliferation of Artificial Intelligence and Machine Learning (AI-ML) within San Diego County’s key economic clusters. “Designing the Future: Artificial Intelligence for Smart, Thriving Cities” explore the history and evolution of Smart Cities efforts around the world, and investigate whether these technologies can enable cities to be both more efficient and more inclusive.

By 2050, it is projected that more than two-thirds of the global population will reside in an urban area. This massive and rapid urbanization presents new challenges for cities around the world—San Diego included. Between 2010–2020, San Diego’s population increased 8.35 percent from 3 million to 3.3 million residents. As the region has grown, affordability, sustainability, and mobility have become major priorities for sustaining economic competitiveness and inclusion. AI-ML technology presents new opportunities, and new responsibility, for urban areas to unlock the potential of innovation to cultivate smart, thriving cities.

Underwritten by Booz Allen Hamilton, the web-based study—smartcities.sandiegoAI.org—includes San Diego case studies on use of AI-ML in Smart Cities, a ‘tour’ of Smart Cities efforts around the globe, and makes the business case for prioritizing economic inclusion in Smart Cities efforts, among other assessments.

“EDC’s AI series underscored that AI-ML adoption is creating new job opportunities, and the demand for these skills far outpaces the supply,” said Teddy Martinez, Senior Research Manager, EDC. “As we wrap with a focus on Smart Cities, it is clear that if done right, AI-ML also has the potential to advance economic inclusion and improve quality of life for more San Diegans.”

KEY FINDINGS

  • AI-ML integration with Smart Cities efforts is still in the early stages. Smart Cities initiatives have evolved around the world from connected sensors and devices to promoting sustainability, efficiency, and mobility. Yet, local governments and businesses in San Diego have not yet fully integrated AI-ML into Smart Cities efforts.
  • Demand for AI-ML talent is more than double the supply in San Diego. The region produced fewer than 3,000 AI-ML-related graduates in 2021, meanwhile, more than 7,800 local unique job postings required AI-ML skills in 2022.
  • San Diego has above average concentrations in key industries that drive Smart Cities efforts, providing 50,454 jobs and an economic impact of $21.2 billion. Seven industries within the Professional, Scientific, and Technical Services sector also have the strongest appetite for AI-ML skills, responsible for one-in-four unique job postings in 2022.
  • Moving from smart to thriving is the next chapter for technologically advanced cities. Smart Cities technologies have contributed to efficiencies, but do not yet drive economic growth. With greater intention, these technologies can improve affordability and quality of life, as well as support job growth and business expansion.

San Diego’s growing innovation economy has gotten rightful praise as a “World’s Smart City” by National Geographic, and recently as a “World Design Capital” alongside Tijuana. Home to established companies Booz Allen Hamilton and Qualcomm, or scaling startups like Kneron and Measurabl, the region is largely defying the ‘tech correction’ and experiencing massive growth to drive AI-ML innovation locally and beyond.

“Measurabl uses AI-ML to revolutionize how businesses approach energy management. By providing real-time insights about energy use and identifying areas of inefficiency, we empower our clients to make data-driven decisions that cut costs and reduce environmental impact—ensuring company ESG (environment, social, governance) goals are measurable, manageable, and auditable,” said Frank Pressel, Data Science and Data Engineering Manager, Measurabl, founded in San Diego.

“As a proud part of San Diego’s tech ecosystem, Booz Allen—with 1,300 employees in the region—is hiring in droves for roles in software development, AI-ML, data engineering, and computer engineering. Together with industry, research, and academia, San Diego has the ingredients to lead in a Smart Cities future,” said Joe Rohner, Vice President at Booz Allen Hamilton and a leader in the firm’s AI practice. “With the right integration and investments in AI-ML, our region can meet ambitious goals in sustainability, transportation, and inclusion. Developing the talent, and ensuring community buy-in, are critical to that success.”

The study series is underwritten by Booz Allen Hamilton and produced by EDC. Learn more about EDC’s research here.

read the report at smartcities.sandiegoAI.org

see the full ai series here

A talent update from EDC

March note from our Talent Initiatives lead

While companies continue to cut costs and make layoffs in the wake of a highly anticipated (though not clearly signaled) recession, the nation’s ratio of available workers to open positions remains less than one to one. This means that there are more open positions across the United States than unemployed people available to fill them. Demographic changes can be attributed to a decline in the working age population following baby boomer retirements, as well as decreased immigration.

And San Diego is not immune to these impacts. In fact, the nature of the region’s highly skilled economy adds even greater complexity. From August to December 2022, there was an average of more than 50,000 people unemployed month over month in San Diego (BLS). During that same period, there were more than 238,000 unique job postings in the region (Lightcast). Of those 238,000 jobs, 31 percent required a bachelor’s degree or higher as a minimum requirement. Currently, these ‘must-haves’ serve as a proxy for a list of technical and interpersonal skills employers are looking for in candidates. But a recent publication by The Burning Glass Institute explores how that assumption, even in the tech industry, has been changing for the better since before the pandemic.

According to a 2021 statement, multinational tech leader IBM has “stripped bachelor’s degree requirements for more than half of [its] U.S. job openings, and [is] continuously reevaluating [its] roles to prioritize skills over specific degrees.”

Like IBM, it’s time for San Diego to rethink talent pipeline development.

Highly educated individuals are important to the growth of our innovation economy, but they cannot (and should not be expected to) fill every job. Not to mention, the nature of diversity, equity, and inclusion means not every hire should be the ‘university-educated type.’ Often, years of experience and/or non-traditional training can both substitute a degree and serve a company better.

For three years, a key feature of the Advancing San Diego program has been to help employers define the skills required for critical jobs—looking beyond the degree(s) and instead at the capability. Using the Talent Pipeline Management model, talent acquisition teams are challenged to step away from habits and traditions and gain a real understanding of the jobs of today and tomorrow. Doing so has the potential to open high-growth, high-wage occupations to opportunity populations—moving the needle on our Inclusive Growth goals and further seeding diversity of thought within companies.

As the three-year, $3 million AdvancingCities grant from JPMorgan Chase sunsets, San Diego and Imperial Valley were pursued and granted $18 million to continue this talent work. This new funding, called the Border Region Inclusive Talent Pipeline Collaborative, builds upon the work of Advancing San Diego by expanding into K-12 education, into new industries, and into new partnerships.

While this investment aligns and strengthens publicly available resources, long-term solutions to workforce challenges will require the investment and creativity of employers like you.

If you’re interested in learning more about Advancing San Diego, or you want to work with the EDC team to dream up and pilot creative talent solutions, let’s talk.

Thank you,

Taylor Dunne
Taylor Dunne

Director, Talent Initiatives

See more in our monthly report

Study: San Diego’s Life Sciences cluster in the early stages of AI-ML boom

EDC study quantifies the impact of AI in region’s Life Sciences cluster

Today alongside underwriter Booz Allen Hamilton, San Diego Regional EDC released the fourth study in a series on the proliferation of Artificial Intelligence and Machine Learning (AI-ML) within San Diego County’s key economic clusters. “Diagnosing the Future: AI and San Diego’s Life Sciences Cluster” quantifies the economic impact of the region’s Life Sciences cluster and explores the proliferation of AI and ML technologies being used to diagnose disease and develop drugs, among other lifesaving products and solutions.

While the pandemic devastated many sectors of our economy, the Life Sciences cluster experienced a striking 11.2 percent job growth (51 percent over the last decade). The cluster boasts a $27 billion annual economic impact, with 1,800 Life Sciences firms employing more than 61,000 San Diegans—nearly three times as many Life Sciences jobs as the national average. Taking advantage of the region’s innovation ecosystem, San Diego’s Life Sciences cluster has increasingly integrated software and technology to maximize its impact, save time, and reduce costs.

Underwritten by Booz Allen Hamilton, the web-based study—lifesciences.sandiegoAI.org—includes company case studies on local use of AI-ML, San Diego’s standing relative to peer metros in AI-ML integration, a timeline on the history of Life Sciences in San Diego, and the business case for economic inclusion within the cluster, among other assessment.

“This series serves to spotlight the importance of AI-ML application within the region’s key industries, helping drive productivity, job growth, and scientific innovation here and around the globe. With so many Life Sciences companies yet to fully tap into AI-ML, the impact we are already seeing in San Diego is just beginning,” said Mark Cafferty, president and CEO, EDC. “As always, EDC is committed to helping these firms thrive, creating more quality jobs for San Diegans.”

KEY FINDINGS

  • San Diego is a top Life Sciences growth market among AI-ML peer metros. The region has nearly three times as many Life Sciences jobs as the national average and commanded more than 13 percent of domestic venture funding into the industry in 2021.
  • San Diego’s Life Sciences companies are in the early stages of AI-ML adoption, paving way for exponential impact. While several San Diego Life Sciences subindustries have leveraged AI-ML technology in significant ways, just 18 percent of local firms are engaging with AI-ML.
  • San Diego Life Sciences companies have an outsized appetite for AI-ML talent but lag peer metros in accessibility and compensation. Local Life Sciences employers’ hiring for AI-ML talent largely demand post-secondary education but offer relatively low advertised compensation as compared to peer metros, which hinders the ability to compete for talent.
  • San Diego’s AI-ML talent pool is active and growing. The region already has a strong and growing supply of more than 15,000 AI-ML professionals across all industries. Rising degree completions in interdisciplinary fields, alongside new programs dedicated to producing AI-ML talent promise to deepen the talent pool.

“Whether for venture capital investment, jobs, talent, or innovation, San Diego is an undeniable leader in Life Sciences—changing the way patients around the world experience healthcare,” said Jennie Brooks, Senior Vice President at Booz Allen Hamilton—board chair and underwriter of the EDC study series—and leader of the firm’s 1,200+ person San Diego office. “For less time and money, the integration of AI-ML can help firms further accelerate scientific discovery, but we need the talent to make it happen. While the Life Sciences proved resilient amid the pandemic, talent gaps are pervasive—with pay and access as the primary threats to our economic competitiveness.”

Life Sciences is an integral and rapidly growing piece of the San Diego regional economy. In 2021 alone, San Diego Life Sciences companies pulled in 13.1 percent of the $38.6 billion invested into Life Sciences nationwide. Supporting this growth, San Diego ranks fourth (4,300 in 2020) in Life Sciences degree completions among peer metros. Future and ongoing investment in Life Sciences companies and talent—most especially around compensation and accessibility—will ensure the longevity of this high impact industry and support its ability to compete.

“Our Informatics and Predictive Sciences team in San Diego is deploying AI-ML to accelerate the drug discovery process. These approaches benefit virtually every aspect of drug discovery from accelerating the rate at which our chemistry teams can optimize compounds, to allowing us to better predict which patient populations are most likely to benefit from a novel medicine. The objective is to enable BMS to bring successful and safe medications to patients faster by leveraging AI-ML,” said Neil Bence, Ph.D., Vice President of Oncology Discovery and San Diego Site Head, Bristol Myers Squibb

The study series is underwritten by Booz Allen Hamilton and produced by San Diego Regional EDC.  Learn more about EDC’s research here.

FULL STUDY AT LIFESCIENCES.SANDIEGOAI.ORG

Read the full AI series

Need Cyber talent? Meet our Preferred Provider programs

Last updated with new Preferred Providers June 13, 2022.

As part of its talent related initiatives, San Diego Regional EDC joined forces with San Diego Workforce Partnership and the Cyber Center of Excellence to launch CyberHire—a program designed to address the region’s growing demand for Cybersecurity talent and connect job seekers to secure meaningful careers.

Through two rounds of competitive application processes, the following education providers have been designated Preferred Providers of Cybersecurity and IT Talent, recognition from industry for their work in most effectively training the entry-level local workforce:

Preferred Providers of IT Talent:

Preferred Providers of Cybersecurity Talent:

Through the CyberHire program, participants enrolled in the Preferred Provider programs receive industry-verified certification in A+ and Network+ or Security+ along with career counseling and wrap-around services from the San Diego Workforce Partnership.

View the full Preferred Provider network

Hiring IT or Cyber talent?

If you are a San Diego business interested in hiring CyberHire participants to fill your entry-level IT and Cybersecurity roles, contact us. Through funding provided by the James Irvine Foundation, the San Diego Workforce Partnership will:

  • Place program participants in paid internships.
  • Subsidize wages for on-the-job training.
  • Host events for employers to meet CyberHire participants and showcase career opportunities at their companies.

LEARN MORE ABOUT EMPLOYER PARTICIPATION!

About CyberHire: Presented by The James Irvine FoundationCyberHire aims to transition unemployed, underemployed, and low-wage workers to quality Cybersecurity careers. CyberHire will help San Diegans launch a meaningful career that allows them to support themselves and their families.

Learn more

Want to hire CyberHire participants? Contact us:

Taylor Dunne
Taylor Dunne

Director, Talent Initiatives

Advancing San Diego, employers identify highest regional talent needs

Now in its sixth round, Advancing San Diego (ASD) addresses skilled talent shortages and increases diversity in high-growth, high-demand jobs. A program of EDC and key community partners, ASD leads employer collaboratives that recognize local training programs most effectively preparing San Diegans for quality jobs; pairing students of those programs with local employers for paid internships; and strengthening community partnerships to power San Diego’s talent pipeline of tomorrow. 

To help students build meaningful careers in local, high-demand jobs in key industries, ASD welcomed its Business and Manufacturing cohorts this year, pairing 48 student interns with 25 small companies, of which 19 were woman-, person of color-, veteran-, or disabled-owned. All of the 48 student interns were considered priority students, meaning they identified with a historically under-resourced population, are a first generation or community college student, or currently live or went to high school in a low income neighborhood of San Diego. 

ASD is currently convening employers from the Healthcare industry and has recognized seven programs as Preferred Providers for their work in training Medical Assistants. Students from those programs will be placed in internships beginning in early 2022. See the full network of Preferred Providers here

Advancing San Diego by the numbers, 2021

48

student interns placed

25

small companies paired with high-demand talent

99

job applications submitted on Career Exploration Day

A core part of this work includes direct collaboration with industry. ASD convened six working groups made up of industry leaders from San Diego companies including Northrop Grumman, Rady Children’s Hospital, and Takeda, among others, who together shared the most-needed roles in their firms by sector. Each of their findings were summarized in the talent demand reports below:

These reports serve to inform curriculum for universities and education programs to develop our regional talent pipeline.

Learn more and get involved here, or contact us!

Taylor Dunne
Taylor Dunne

Director, Talent Initiatives


Study: AI helps catalyze 10% employment growth in San Diego Transportation cluster through the pandemic

San Diego Regional EDC study quantifies the impact of AI in region’s Transportation cluster

Today, alongside Booz Allen Hamilton, San Diego Regional EDC released the third study in a series on the proliferation of Artificial Intelligence (AI) and Machine Learning (ML) within San Diego County’s key economic clusters. “Mobilizing the Future: AI and San Diego’s Transportation Cluster” quantifies the economic impact of the region’s Transportation cluster and explores how AI and ML technologies have helped position San Diego as a global trade hub.

While people begin to get more comfortable with the notion of autonomous-driving cars, San Diego is deploying AI and ML in Transportation even beyond consumer use. One in three Transportation and related Manufacturing companies in San Diego are either developing or adopting AI and ML technologies, thus achieving levels of precision and accuracy otherwise unattainable by humans. This is measurably higher than the average engagement rate of 25 percent across all industries.

Local startups like Airspace and Boxton are enabling the shipment of goods in the quickest, most cost effective way; large firms Lytx® and TuSimple are improving safety in transportation; established brands Cubic and SANDAG are streamlining travel and commutes for individuals; and defense contractors BAE Systems and General Dynamics NASSCO are mobilizing troops and supplies to drive mission success and safety.

Underwritten by Booz Allen Hamilton, the web-based study—transportation.sandiegoAI.org—includes video case studies on local Transportation companies, details on the $11 billion economic impact of the Transportation cluster including interactive data visuals, and demonstrates overall how the region’s rapid adoption of AI in Transportation has helped propel San Diego into the global magnet it is today.

“San Diego is home to some of the most innovative and influential Transportation technology companies in the world. The rapid development and adoption of AI in Transportation has uniquely positioned the region as a leader in solving global challenges such as climate change and supply chain disruptions brought about by the pandemic,” said Eduardo Velasquez, Research Director at San Diego Regional EDC.

KEY FINDINGS

  • San Diego’s Transportation cluster is big and growing. The cluster supports more than 90,000 local jobs and contributes $11 billion to the regional economy each year. Despite the pandemic, employment in the cluster has increased 10 percent during the last five years.
  • AI and ML in transportation is much more than just autonomous vehicles. Local developers are creating AI- and ML-based solutions to optimize shipping routes, automate and secure mass-transit fare collection systems, improve safety on roadways, and achieve extreme precision in the manufacturing of ships and aircraft.
  • The Transportation cluster drives global connectivity and competitiveness. These innovations bring enormous economic benefit to the region, including advanced manufacturing jobs, while propelling San Diego’s role in the global marketplace.

“It is important to remember that transportation in San Diego includes not only our personal vehicles, but also a globally connected market supported by an international border crossing, a shipping port, and an international airport,” said Joe Rohner, Director of Artificial Intelligence at Booz Allen Hamilton and leader of the firm’s West Coast AI business. “The study series continues to illustrate how the implementation of AI and ML technologies across diverse industries is perpetuating San Diego’s leadership in tackling global challenges. Booz Allen is ready to engage with our region’s leaders and industry partners to support this work.” Booz Allen employs approximately 1,400 professionals in San Diego, working on cybersecurity, analytics, engineering, and IT modernization.

Transportation is a key and rapidly growing piece of the San Diego regional economy. While employment in all other sectors contracted 2.3 percent since 2016, Transportation employment saw 10 percent growth even amid the coronavirus pandemic. This includes Transportation Manufacturing, Logistics and Freight, Passenger Transportation including Mass Transit, and Other Transportation Services. Importantly, each Transportation job creates another job in other local industries; this means 4,000 more jobs have been created elsewhere in the economy due to Transportation’s 10 percent growth over the last five years.

“At Lytx, we combine video telematics with machine vision (MV), AI, and driving data to help solve the transportation industry’s most critical problems, like distracted driving. We pioneered the use of MV + AI in fleet management solutions, and we firmly believe in this powerful technology’s ability to empower drivers, protect fleets, and create safer roadways—in San Diego and around the world,” said Rajesh Rudraradhya, Chief Technology Officer at Lytx. “The latest report in the series by EDC reinforces the importance of implementing advanced technologies such as AI and the increasing need for companies like ours to continue to innovate and improve outcomes in this space; doing so fuels regional growth while also increasing driver safety.”

With this growth, and a unique convergence of public and private entities, among other factors, San Diego’s Transportation cluster is leading in the global fight against climate change and supply chain disruption.

The study series is underwritten by Booz Allen Hamilton and produced by San Diego Regional EDC. This report was sponsored by Northrop Grumman and Lytx.

Read the full study at transportation.sandiegoAI.org

Read the full AI series

What we learned at Career Exploration Day 2021

San Diego’s economy, made up of innovative companies doing life-changing work, is fueled by skilled talent. Each job in the innovation economy supports another two jobs in the region, allowing for San Diego’s rapid economic growth despite a global pandemic. However, future growth is threatened by barriers to quality employment that many San Diegans face. Changing skill requirements, existing demographic gaps in educational attainment, and a nationwide battle for talent, coupled with a soaring cost of living, continue to threaten San Diego’s competitiveness as a region.

As we work to get San Diego’s recovery right and build a more equitable, inclusive region, EDC’s Advancing San Diego (ASD) program aims to better prepare San Diegans for quality jobs, and expand access to diverse, qualified talent for San Diego companies. As part of this work, ASD hosted its second annual Career Exploration Day and Virtual Career Fair. Sponsored by Qualcomm Incorporated, the virtual event served to connect students from all over San Diego County, who are enrolled in employer-verified training programs, with opportunities across a diverse range of industries and professions. Via an online platform, ASD connected nearly 100 local students with 22 companies including startups Smartville and Flock Freight, established firms Booz Allen Hamilton and San Diego Gas & Electric, and many more. In the day-long event, students and employers had the opportunity to network and interview, share job opportunities, and listen in on career exploration panels with professionals in high-demand roles and industries.

“At Qualcomm, we’re looking to expand our recruitment of diverse talent while cultivating new opportunities to hire locally”, said Heather Ace, Chief Human Resources Officer at Qualcomm Incorporated. “Career Exploration Day offers us the opportunity to both connect with potential local candidates and support the broader talent development efforts being driven by the EDC here in San Diego.”

ICYMI, we’ve compiled for advice for students from the event

1. Be a chameleon; learn to adapt:

COVID-19 has made one thing clear: Your plans may change. Different externalities will force you to change your strategies and the way you work. Take this opportunity to learn to be adaptable; this will help you be successful into the future.

As Sharp Healthcare’s Talent Acquisition Specialist Jason Pijapaert shared in the Healthcare and Life Sciences panel, “Being able to roll with the punches and having the ability to work collaboratively with a diverse group of people that have different mindsets, expertise, and opinions is vital in any workplace. Being adaptable to your environment and the different challenges that you will inevitably be presented with will allow you to grow and be better at what you do.”

2. Consider opportunities to say “Yes”:

Now, we’re not talking about taking on unimaginable workloads or saying yes beyond your boundaries. Instead, we mean saying yes to new opportunities, yes to learning new things, yes to working with a different team, yes to taking risks.

Lalitta Ghandikota, Senior Director of Talent at Element Biosciences, shared in the Healthcare and Life Sciences panel the key to her success has been saying yes to every opportunity. In the beginning, it may seem like you know nothing about what you just got yourself into, but those will be the times when you will have the most fun growing and learning. “I always say that the time in your career where you are having the most fun is also probably when you are most terrified,” she said.

3. Take time to learn: 

With millions of websites and video tutorials available, taking the time to learn a new skill or improve an existing one will give you an important advantage when looking for a job or an internship.

Dr. Michael Alston, Senior Staff Engineer at Qualcomm Technologies, Inc., says our most valuable employees innovate in ways that increase the productivity of other employees or create new products or services. On the Engineering and Manufacturing panel, he shared, “for students, websites like code.org (which teaches computational thinking), and Python.org (a versatile, widely-used coding language) are great platforms for building skills useful for innovation.”

4. Don’t forget about soft skills:

While hard skills like coding or data mining are crucial for certain roles, leveraging your soft skills can help you stand out. The ability to manage your time effectively, think critically about a problem, absorb constructive criticism, communicate effectively both internally and externally, and collaborate across teams is just as valuable as knowing a particular programming language.

Regardless of your industry or position, you’ll always need to work effectively with people of different backgrounds and skills to get a project done well. Leverage these skills when you’re speaking with recruiters to showcase a different facet of professional strength.

What now?

  • Interested in careers in key industry sectors? Visit ASD’s Preferred Provider Map where you can find leading training programs that have been certified by employers.
    • Looking to join our network of Preferred Providers? Sign up to get updates on ASD’s future talent pipeline management work.
  • Looking for skilled local talent? Contact Taylor Dunne, Talent Initiatives Manager, and we will help you get in touch with San Diego’s skilled talent pool.
  • Check out jobs at Qualcomm and many other local firms hiring across San Diego.
  • Learn more at AdvancingSD.org