WORLD TRADE CENTER SAN DIEGO CONVENES REGIONAL LEADERS TO HELP SAN DIEGO BUSINESSES EXPAND GLOBALLY, CREATE LOCAL JOBS
In order to foster vital global economic partnerships, San Diego Mayor Todd Gloria and World Trade Center San Diego (WTCSD), an affiliate of San Diego Regional Economic Development Corporation (EDC), are leading a delegation to the Netherlands. During the September 26—29 trade mission, business and civic leaders will promote San Diego’s key industries, establish and strengthen business relationships, and explore best practices in urban mobility, climate action and sustainability, and technology and science innovation.
Against the backdrop of severe supply chain disruptions, shifting geopolitics governing the development of critical strategic technologies, and accelerating climate action and affordability mandates, San Diego leaders have made economic resilience by way of global competitiveness a top priority.
“San Diego is an undeniable force in the global marketplace, and we must seize opportunities to tell our story and maximize investment from partners around the world,” said San Diego Mayor Todd Gloria. “As we work to address our region’s biggest challenges—affordability, urban mobility, climate change, and more—I’m proud to join World Trade Center San Diego in the Netherlands to learn from like thriving, global cities.”
Home to Europe’s largest port and fourth busiest cargo airport, the Netherlands is a hub for global trade and business. With shared expertise in knowledge-intensive industries, including personalized medicine, wireless communications technology, and artificial intelligence, and a societal commitment to sustainability, climate action, and social innovation, the Netherlands is among the top 10 countries for foreign direct investment into San Diego (#6 in 2015—2020). Netherlands-based companies directly employ 5,000 San Diegans, predominately in the innovation economy at companies like ASML and Philips. By deal count, the Netherlands is the #9 country investing venture capital into San Diego, in line with Denmark and falling closely behind Japan, France and India (2015—2020). Further, Dutch firms invested nearly $318 million into San Diego’s economy in 2021 alone.
“On the heels of a pandemic that changed the world, WTCSD is grateful to be taking San Diego global once again,” said Nikia Clarke, executive director of World Trade Center San Diego and senior vice president at San Diego Regional EDC. “As the economy continues to transform around us, it is increasingly important for metro leaders to advance a compelling vision that keeps us ahead of the curve, and no one can tell the San Diego story better than Mayor Gloria and this cross-sector delegation.”
Over the three-day trade mission in cities Amsterdam, The Hague, Rotterdam, Eindhoven, and Leiden, San Diego will look to bolster public-private partnerships and business expansion through various sessions with Dutch companies and institutions.
Agenda items include:
- The grand opening/ribbon cutting of Qualcomm’s AI Research Lab, which has formalized a partnership with the University of Amsterdam to support a pipeline of engineering talent.
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- Amid massive pressure for expansion, a meeting and tour of ASML—the global leader in semiconductor manufacturing machines (lithography)—at its Veldhoven headquarters to celebrate the 10th anniversary of its investment in its San Diego-based Cymer site.
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- Local, minority-owned small businesses Trabus Technologies and Nano PharmaSolutions will pitch to the Port of Rotterdam and Leiden University Medical Center respectively.
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- Mayor-to-Mayor meetings with Todd Gloria and the Mayors of Amsterdam and Rotterdam to strengthen relationships between our regions
- Formal meetings and tours of several companies considering investment into San Diego and California as led by San Diego Mayor Todd Gloria
Delegates will participate in upwards of 15 meetings over the course of the trade mission, sharing best practices and driving business connectivity across many verticals. The two dozen San Diego delegates include representatives from Qualcomm, ASML, Mitsubishi Electric, Trabus Technologies, Alexandria Real Estate Equities, Inc., Gafcon, Arup, HomeFed Corporation, Townshend Venture Advisors and more. Also in attendance are delegates from key San Diego agencies, universities and civic organizations such as Port of San Diego, UC San Diego, San Diego State University, San Diego Association of Governments, San Diego County Regional Airport Authority and others.
The trade mission is organized by World Trade Center San Diego, an affiliate of the San Diego Regional EDC, with assistance and support provided by the U.S. Embassy in The Hague, the Consulate of the Netherlands, and sponsorship by ASML, Lufthansa and Qualcomm.
“With shared commitments to sustainability and innovation, more than 76,000 jobs in California are supported by U.S.-Netherlands trade. This trip is one example of how we can work together across borders to remain competitive in a global economy,” said Consul General Dirk Janssen, Consulate of the Netherlands in San Francisco.
Follow along with us next week during the trade mission: #SDinNL
Thank you to our Thriving Cities Trade Mission sponsors: