Tag: edc investors

Investor Spotlight: Curebound

By Kaylee Hudson,

As a nonprofit, San Diego Regional EDC is supported by investment from nearly 200 private organizations, companies, and public agencies. With their support, EDC provides direct services to help companies grow and thrive in San Diego, and leads initiatives to enhance the region’s recovery and resilience.

We sat down with EDC investor Anne Marbarger, CEO of Curebound, to discuss its mission to accelerate cures for cancer in our lifetime and realize a world without cancer from San Diego. Check it out!

Tell us about Curebound and its mission.

Launched in 2021, Curebound is an evolution and expansion of two highly respected cancer organizations, Padres Pedal the Cause and the Immunotherapy Foundation, which have come together to help create a robust, sustainable source of funding for cancer research and to broaden awareness, education, and outreach across San Diego. To date, we have donated $20 million to fund 78 innovative research projects, including six clinical trials.

Our mission is to mobilize San Diego to accelerate cures for cancer in our lifetime. To help realize our vision of a world without cancer, Curebound is committed to investing $100 million into collaborative cancer research over the next decade and making San Diego a global center of cancer research and cures.

Why San Diego?

Curebound is headquartered in San Diego amidst a unique combination of three National Cancer Institute cancer centers, clinical care hospitals, biotech companies, venture capital investors, philanthropic networks, and, most importantly, a regional culture that embraces the spirit of collaboration. This ecosystem positions San Diego and Curebound at the forefront of discovery—bringing genomic medicine, new technologies, and clinical trials to market and presents an unprecedented opportunity for research collaboration.

Curebound is a catalyst that brings these resources together to accelerate cures. We are proud to partner with the top cancer research institutions in San Diego, including Moores Cancer Center at UC San Diego Health, Rady Children’s Hospital, Salk Institute, Sanford Burnham Prebys, La Jolla Institute for Immunology, and Scripps Research. We see that San Diego has enormous potential to become a “cancer-curing city” and that the next decade will be critical in the development of sophisticated, personalized approaches in the way we prevent, treat, and ultimately find cures for cancer.

How can San Diegans get involved?

Padres Pedal the Cause is Curebound’s signature community event on April 9 at Petco Park. After two and a half years of virtual events due to the pandemic, we are excited to be back in person and look forward to celebrating with our cancer-fighting community of survivors, friends, families, doctors, scientists, and volunteers. One hundred percent of every dollar raised funds life-saving cancer research in San Diego.

The event features cycling courses for all abilities that ride out over the beautiful Coronado Bridge and finish at Petco Park, the option to run or walk a new and improved 5K through downtown San Diego, and a rooftop spin class atop the historic Western Metal Supply Co. building with fun, inspirational rides from some of San Diego’s most popular instructors.

This year, we are encouraging our local businesses to take part in our Corporate Challenge. The Corporate Challenge is an opportunity to come together as a company in support of family members and friends whose lives have been changed by cancer. It’s a great way to bring your workforce together with a positive focus on health and wellness, community engagement, and strong internal team building.

Tell us about your involvement with San Diego Regional EDC and its team.

Curebound is proud to invest in the fantastic work being done by EDC. We all feel very fortunate and appreciate the opportunity to partner with CEO Mark Cafferty and the EDC team, along with so many exceptional business leaders across San Diego.

EDC has done so much to advance and empower San Diego for many years and we believe Curebound aligns with EDC’s vision in many ways. For example, Advancing San Diego‘s collaborative effort to align economic development and workforce development around a common set of goals is truly impressive and speaks to the heart of our own core values of community, collaboration, and cures. Thank you all!

Looking ahead, what is on the horizon for your organization?

Our mission, vision, hope, and dream is to accelerate cures in our lifetime, so that the next generation doesn’t have to experience a cancer diagnosis in the frightening way that too many of us do now.  We will continue to increase and expand our outreach and opportunities for community engagement as we grow with new events and programs on the horizon. There is much in the works and we’re excited to share more in the coming months.

In the meantime, we hope you’ll join us for Padres Pedal the Cause in April and look for more information coming soon for our next series of events in honor of World Without Cancer Day on June 20.

Learn more: curebound.org

Twitter: @PedalSD

Read more about EDC’s investors in our investor spotlight blog series. Or, join Curebound by becoming a member of EDC.

A note on talent from Bree

By Bree Burris, Director, Marketing & Communications,

It’s not you—it’s all of us. 

The long talked about ‘war for talent’ is more competitive than ever, with established firms upending whole hiring systems to meet the demands of today’s applicants—and still, not getting enough. You are not alone; this is not a one-company problem. In our countless conversations with HR leaders and executives, it’s clear firms across industries and size are struggling to fill their open positions (EDC included).

In a survey of 200 local businesses, hiring difficulty reached a new high in December. That same month, local San Diego employers posted more than 158,000 unique jobs—nearly half of which were new positions and predominantly in STEM. And yet, there are just 61,000 people currently unemployed in the region.

Flexibility. Remote work. Mission. Culture. Inclusion. The pandemic flipped the script on workforce demands with companies across the country being stretched to meet the needs of prospective recruits. Established firms can’t compete with the benefits offered by startups from salary to signing bonus to equity. Startups can’t offer the structure or safety net available at large corporations. Yet San Diego is uniquely positioned to compete.

The region stands apart with its thousands of mission-driven companies, its unparalleled quality of life, and its collaborative ecosystem. These are the stories we tell in San Diego: Life. Changing., and the connections we drive through Advancing San Diego.

EDC can help:

  • Lean into the San Diego story in selling your business to recruits using these tools;
  • Engage with us to mold student curriculum to meet your industry needs;
  • Apply for interns paid for by EDC’s foundation;
  • And share your open roles for promotion across our channels.

And above all, turn inward to upskill and promote your existing workforce and consider rethinking existing job requirements which may be inadvertently excluding qualified San Diegans. Pandemic-induced challenges aren’t going away soon, and the battle for talent may endure, but with San Diego as your homebase, we’ve got you covered.

All my best—Bree

Bree Burris
Bree Burris

Sr. Director, Communications & Community Engagement

READ EDC’S MONTHLY REPORT

A note from Dr. Clarke

By Nikia Clarke, Senior Vice President,

Goals for 2022

Like we do every year, our team spent the last few months of 2021 working with EDC’s executive committee, board, and investors to establish annual goals that are informed by current economic realities, led by employers, and have measurable outcomes that contribute to prosperity and competitiveness across the binational region. As San Diego emerges from a global pandemic to an economy full of contradictions—strong job growth, eye-watering VC numbers, and massive capital investment as well as widespread labor shortages, small business closures, and housing prices almost 30 percent higher than 2019—it is abundantly clear that smart economic development is inclusive economic development.

In 2021, EDC reframed our organizational goals around these fundamental building blocks of a strong economy—quality jobs, skilled talent, and thriving households—and committed to working with and through our investors to accelerate progress towards these Inclusive Growth goals. In 2022, resilience means connecting more people to innovation industries; competitiveness means more San Diegans have the skills the economy needs; and prosperity means that working families can afford to live here. Please find EDC’s 2022 goals outlined below.

JOBS

Goal: The region needs to create 50K quality small business jobs by 2030.

EDC will contribute to this goal in 2022 through:

  • Industry Insight: Track regional business sentiment and economic resilience via regular research publications, and complete AI industry series.
  • Business Services: Execute 250+ business expansion, attraction, and retention projects and support major mixed-use projects, leading to 5,000 quality jobs. Leverage the Life Sciences Task Force to establish a “one-stop-shop” framework for expansion support for Life Sciences industry and major development projects.
  • World Trade Center San Diego: Execute MetroConnect VI export accelerator program and expand the export Small Business Development Center to support 35+ export-ready companies, leading to $5M+ in new international sales. Enhance binational project support in priority industries.

TALENT

Goal: The region must create 20K degreed and credentialed workers per year by 2030.

EDC will contribute to this goal in 2022 through:

  • San Diego: Life. Changing.: Communicate opportunities for diverse, skilled talent in San Diego—especially to strategic competitive markets by enhancing Life Sciences recruiting tools.
  • Advancing San Diego: Maintain employer working groups and network of 40+ Preferred Providers for high-demand occupations, update and release regular talent demand reports, and place 80+ Healthcare and Life Sciences interns.

HOUSEHOLDS

Goal: The region must create 75K newly thriving households by 2030.

EDC will contribute to this goal in 2022 through:

  • Anchor Collaborative: Set shared regional procurement goals for region’s largest purchasers, identify $100 million in new small business spend, and create supplier navigation map.
  • Global Identity: Advance San Diego’s global agenda, support investments in critical infrastructure, and lead Mayoral Thriving Cities trade mission to international market.
  • Inclusive Growth: Create regional alignment on Inclusive Growth goals, launch downtown research and policy collaboration at UCSD’s Park & Market, and execute demonstration project on infrastructure needs.

EDC programs have real, measurable outcomes—supporting thousands of quality jobs, placing hundreds of interns and job seekers, and creating opportunities for millions of dollars of new contracts for small businesses. But ultimately, even the most driven and passionate team won’t substantially move the needle on these ambitious regional goals; we do not ourselves create jobs, train workers, draft policy, or build roads, high-rises, or housing. You do.

EDC can draft the roadmap, but you all—our region’s largest employers—are the only ones who will get us there, through working collaboratively and creatively to accelerate progress towards our regional 2030 goals. That is what “with and through” our investors means, and we at EDC can’t wait to get started.

– Nikia

Nikia Clarke
Nikia Clarke

Chief Strategy Officer, EDC; Exec. Director, WTCSD

READ EDC’S MONTHLY REPORT

READ EDC’S 2021 ANNUAL REPORT

SEE SAN DIEGO’S GOOD NEWS OF THE YEAR

A note of reflection from Mark

By Mark Cafferty,

“May you live in interesting times.” 

I was always told growing up that this phrase was a “Chinese curse.” Turns out that isn’t true. There is actually no real evidence to indicate that any ancient Chinese curses could have even be mistaken for this phrase. But there are a few blessings—in a few different cultures—that may likely be the origins of the statement.

The last year has certainly been interesting. Depending on who we are and where we sit, it may have seemed like a curse, a blessing, or anything in between. But without a doubt, it will all be behind us in a few weeks as we usher in the new year—full of new opportunities and new possibilities.

At some point in the years ahead, we will all look back on 2021 (and 2020 that in many ways is bundled in) and relive its ups and downs—its starts and stops. We’ll remember where we were and who we shared this year with. Beyond my closest friends and family, I will remember sharing this year with all of you, on screen or otherwise. And as we look back, the joys, successes, hardships, losses, opportunities, and challenges will likely have new perspective and clarity that only time can provide. But unmistakably—in the moment—I want to express my sincere gratitude for all of it, and for all of you.

Here you will find some highlights of the team’s work over these last few weeks and some information on events/opportunities still on the horizon; see also our Year in Review and Good News of the Year for a wrap-up of our biggest wins and headlines of the year. And as we continue to live and work in interesting times, take stock of who you are living through them with, and consider each relationship and each opportunity the blessing that it truly is.

Happiest of holidays seasons to everyone, and thank you (as always) for your continued leadership, dedication, and support.

Mark

Mark Cafferty
Mark Cafferty

President & CEO

Read EDC’s Monthly Report

A note from Mark…

By Mark Cafferty,

Life Sciences innovation is at center stage of San Diego economy

As my mind continues to focus on the health of our community and our economy, I find so many of my conversations centering on the work of San Diego’s Life Sciences industry. Long an anchor of our region’s innovation economy, the Science and Biotech sectors are taking center stage in more ways than ever before—leading in vaccination and testing innovation, and in inbound financial investment and commercial real estate demand.

A key finding from our Q3 Economic Snapshot reveals that our local Life Sciences industry attracted nearly $1 billion in funding during the quarter—nearly 70 percent more than the amount received in the same quarter last year. Just last month, San Diego’s elected leaders were at the center of a deal to reduce prescription drug costs, while also supporting the funding model for scientific research and innovation that enables life-changing drugs, therapeutics, and cures to find their way to market—many from right here in San Diego.

With all of this swirling around us, it is no surprise that a great deal of EDC’s work continues to focus on the growth and support of the skilled workers and quality jobs that power San Diego’s Life Sciences industry, including the work summarized below:

  • Advancing San Diego‘s recently released Talent Demand Report outlines key talent needs in the Life Sciences industry, as determined by employers. The program is currently accepting applications for Preferred Providers of Life Sciences talent here.
  • EDC’s Life Sciences Task Force is working to build a strategic economic development framework for industry support in order to enhance the ability of Life Sciences companies to discover, grow, and thrive in the San Diego region. To complement this work by EDC’s economic development team and further support talent attraction and retention in the industry, San Diego: Life. Changing. will be pivoting its focus to primarily feature scientific innovation and opportunities for talent.
  • Current MetroConnect V finalist White Labs, along with three other diverse companies, will compete for an additional $25,000 in funding towards their international expansion strategies during MetroConnect’s virtual Grand Prize PitchFest on November 15, 2021. Register here to cast your vote—and apply HERE to be part of MetroConnect VI and take your company global with us.

With gratitude and optimism,

Mark Cafferty

Mark Cafferty
Mark Cafferty

President & CEO

Read edc’s monthly report

A note from Mark…

By Mark Cafferty,

A step toward recovery…

On October 13, British Airways (BA) will resume its nonstop service between San Diego and London Heathrow. The flight that took our region’s global economic connectivity to a whole new level is finally back.

Ten years ago, the BA flight set off a new focus within our region on the role that direct, nonstop service to international markets could play in growing our economy through foreign direct investment and global trade. It was the catalyst for our Japan Airlines flight to Tokyo, our Lufthansa flight to Frankfurt, and continued strategies to expand our global reach and connectivity.

The flight also played a key role in the rebuilding of our region’s World Trade Center (WTC). We learned quickly that trade-related jobs were the kind of quality jobs we were hoping to create for more San Diegans, and that engagement with international markets could have a significant and positive impact on our region’s diverse small business community.

Now operated through EDC, the WTC partnership between the City of San Diego, the San Diego Airport, and the Port of San Diego was at its strongest just when the global pandemic shut down international travel (and life as we knew it). But while tourism and mobility from continent to continent slowed to a halt, the need for San Diego-based business to develop partnerships in foreign markets, tap into an international customer base, and draw financing from international investors did not. And while the work of WTC changed and pivoted slightly, the role that the team played in keeping our business community connected to international markets and resources remained steadfast.

It used to be very common for me to bump into colleagues at events who would ask, “Where do you think San Diego’s next international flight will be to?” or “Where is the WTC team going for their next trade mission?” I honestly so look forward to the days when these conversations and plans will be the norm again. But until then, I take great pride in the work our team continues to do to with our small business community to keep them globally connected and well-positioned to take advantage of new opportunities around the world as they emerge.

And as the BA flight once again connects us to London, the UK, and Europe, we view it as one important step in getting our economy back to full strength.

With gratitude and optimism,

Mark Cafferty

Mark Cafferty
Mark Cafferty

President & CEO

LEARN MORE ABOUT WORLD TRADE CENTER SAN DIEGO

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A note from Mark…

By Mark Cafferty,

San Diego’s healthcare workforce accounts for 13 percent of all jobs within the local economy. And these more than 186,000 jobs touch the lives of every San Diegan, every day. This has never been more evident than over the last 18 months.

Pressure mounting

When the pandemic started, I remember hearing my neighbors out in the streets cheering nightly for our healthcare workers. San Diegans jumped into motion to drop off food and other gifts for personnel putting their lives on the line to treat patients across the region’s hospitals. Yet over the last several months, finding anyone acknowledging the contributions and commitments of our healthcare workforce has been much harder to come by. The conversations in the streets outside my home and on my social media feeds have moved on to other issues and topics. Yet the stresses, challenges, frustrations, and weight that we have placed on the shoulders of our healthcare workforce have only grown.

For decades, higher education, workforce development, and healthcare systems have worked together to address workforce shortages in this industry and others. New programs have been developed and creative ideas and solutions have (just barely) helped ensure that healthcare systems keep pace with the increasing demand and changing needs. These partnerships, programs, ideas, and solutions will be needed more than ever as we work to deal with increasing staffing shortages, as well as the exhaustion, fatigue, and strains that the circumstances of the pandemic have caused.

Advancing San Diego to host healthcare round

In the weeks ahead, our team at EDC is kicking off Advancing San Diego’s healthcare cohort. Now in its fifth round, Advancing San Diego is focused on addressing skilled talent shortages and increasing diversity in high-growth, high-demand jobs. Sourced from our Preferred Providers of Healthcare Talent (TBA), we will place up to 30 Medical Assistant (MA) students in 240-hour paid work experiences at local health offices, at no cost to the business. Learn more on MA demand here. Applications open late September.

On top of this, we will be reaching out to existing networks and consortiums already engaged in this work to see what additional resources we can bring to the table—and we welcome the involvement and support of any EDC investors in this critical work.

We know that nurses and advanced healthcare professionals cannot be created overnight. So, as we think of ways to ensure that the pipeline of future healthcare workers remains strong, it is increasingly important to recognize, incentivize, and reward those who have spent the last year and a half in the thick of a battle that still does not have an end in sight. We all owe them more than I can possibly put into words.

Additional information on EDC’s work is featured and linked below, and as always, we know that none of it would be possible without your leadership, investment, and support. Thank you for always putting us in the position to do work that matters for our economy and our community.

With gratitude and optimism,

Mark Cafferty

Mark Cafferty
Mark Cafferty

President & CEO

Read EDC’s Monthly Report

San Diego health systems are hiring:

A note from Mark…

By Mark Cafferty,

Beauty in the breaking points

I was always a pretty good athlete as a kid. Good enough to hang with the older kids in my neighborhood. Good enough to make the teams that I wanted to make in high school. Good enough to play at the college level. Good enough. But looking back, I recognize just how much harder it would have been to be truly great at any of it.

These thoughts are top of mind for me every few years when the Olympic Games come back around and I find myself in awe of the world’s most elite athletes. To think of what it takes to be the best in the world at anything is pretty overwhelming. To imagine being able to reach that level within a particular/finite window of time, on the world’s largest stage, with your team and your country watching and counting on you, is almost impossible. And that is what makes it so amazing.

Every two/four years we not only see the world’s greatest athletes compete with one another, we also get to see a reflection of the world around them. And sometimes it isn’t pretty or easy to watch. We have seen athletes use their crowning moments on the podium to call attention to injustice and inequality—and we know that many of them have paid a price both personally and professionally. We have learned of athletes who are under such pressure to win and succeed that they are willing to use performance enhancing drugs to stay on top. We witness horrific injury and heartbreak. And this year, we learned that the pressure of it all can become too much for anyone—even the greatest of all time.

I am not sure that 20 years from now I will remember who won Olympic gold in 2021 in the long jump, or who started on the basketball or soccer teams—but I know I will remember Simone Biles.

So many people around us are carrying more on their shoulders than we will ever realize. The last 18 months have only added to those burdens and made life more complex for all of us.

By stepping away from the sport when she did, and by acknowledging that the pressure being put on our young Olympians in insurmountable moments, Simone Biles has no doubt modeled behavior that will help those who are approaching their own breaking points. And gold medals and floor exercises aside, it is within these actions and convictions where we find true greatness.

When I write these pieces, I normally have some way of wrapping my thoughts into the work of EDC or the state of the local economy around us. But this time I will simply end here—acknowledging and appreciating the vulnerability and humanity that I have witnessed once again in these Olympic Games, and in all of you over the last year and a half, and hoping that you have found meaningful moments of your own in a summer that has gone by far too quickly.

For all EDC news, events and updates, please continue to follow along with us on social media, blog, and more. We remain appreciative and thankful for all of you, and for the support that you continue to provide our team.

Continue to stay healthy and safe and we look forward to seeing you in person in the months ahead.

With respect and gratitude,

Mark Cafferty

Mark Cafferty
Mark Cafferty

President & CEO

A company guide to return-to-work

By Janice Brown and Sandy McDonough,

As many companies begin to plan for a safe return-to-work to traditional offices, it can seem like there are more questions than answers: Can companies require employees to be vaccinated? What if employees refuse to return to on-site work? The list goes on…

Below, attorneys Janice Brown and Sandy McDonough from EDC investor companies Meyers Nave and Paul Plevin address some of the most common questions about the return-to-work in person. As COVID-19 restrictions ease and health guidelines permit, here’s what you should consider:

Please note: The information provided does not constitute and is not intended to be legal advice.

Can I require my employees to be vaccinated?

Yes, but consider your options.

The U.S. Equal Employment Opportunity Commission says an employer can:

  1. Mandate that employees be vaccinated, and
  2. Keep unvaccinated employees out of the workplace if the employer determines that the unvaccinated employee poses a “direct threat” due to a “significant risk of substantial harm to the health or safety of the individual or others that cannot be eliminated or reduced by reasonable accommodation.”

Still, you’ll need to consider:

  • Medical accommodations
  • Religious accommodations
  • Business necessity
  • Team morale
  • MOUs (unions)
  • Possible objections based on vaccine’s Emergency Use Authorization status

What are my options if an employee refuses to return to work on-site?

First, work with your employees to understand the root of the issue. Is the refusal due to a lack of childcare? Is it because of safety concerns? Work with your employees to consider possible alternatives, like paid or unpaid leave and continued remote work arrangements.

What else should I know as our company outlines our return-to-work strategy?

Start by assessing your company’s needs, including updating key policies and plans, including a written COVID-19 prevention plan for return-to-work. Ensure you’re building trust with employees and lead with empathy by planning for accommodations, privacy, and health and safety needs—and communicate them accordingly. Once you have your plan, ensure the management team is trained to support.

Learn more about COVID-19 and return-to-work considerations:

Have additional or specific questions about the return to the office? Janice P. Brown (Meyers Nave) or Sandy L. McDonough (Paul Plevin) can help advise your employer.

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For COVID-19 recovery resources and information: Visit this page, or see how we can help your company free of charge.

 

Release: San Diego Global Trade and Investment Strategy serves to drive recovery, resilience

By World Trade Center San Diego,

World Trade Center San Diego updates 2015 regional plan amid pandemic

Today, alongside Congressman Scott Peters, San Diego Mayor Todd Gloria and key regional business leaders and in partnership with the Center for Commerce and Diplomacy at UC San Diego, World Trade Center San Diego (WTCSD) released its “Go Global 2025: San Diego’s Global Trade and Investment Initiative.” This regional strategic plan serves as the update to the inaugural strategy launched in 2015 and focuses on global engagement as an engine for recovery and resilience.

Available on web at goglobal2025.wtcsd.org, the strategic plan also includes an overview of San Diego’s economic and policy landscape, an interactive foreign investment map, perspectives from executives of global firms and more.

THE CASE FOR GLOBAL ENGAGEMENT

As the world collectively battles a pandemic and navigates resulting economic shutdowns, the global economy faces some of the most significant disruptions in a generation. Nations and cities have begun to look inward to focus on domestic needs including healthcare, education, infrastructure, equity and job creation. And yet, if this year has taught us anything, it is that we are a global society that is inextricably connected.

On the road to recovery, it is increasingly important for leaders at the metro level to articulate a compelling, data-driven vision of our place within the global economy and collaboratively execute a strategy that keeps us ahead of the curve.

“San Diego is filled with world-class innovation and smart people solving global problems. Now is the time for our big, binational City to show up on the world stage to help us reach our goals faster,” said Mayor Todd Gloria. “As Mayor, I want to tell that story in a way that opens doors and enables more investment, jobs and opportunities for San Diegans and moves our city forward.”

While San Diego exports $22 billion in goods annually, the region is also a top 10 services exporter among U.S. metros. The region’s competitive advantage is in professional, scientific, and technical services, like research and development, cybersecurity, and engineering and software. These industries also capture the highest concentration of foreign direct investment (FDI) via mergers and acquisitions and venture capital investment. In fact, San Diego life sciences firms captured nearly three-quarters of the estimated $3 billion in foreign investment injected into the regional economy last year.

“As the “next normal” takes shape, San Diego needs to continue to prepare for where the economy is going by focusing on our most globally competitive industries. However, we need to be intentional about creating quality jobs at every skill level within those industries, and enabling San Diegans with the tools they need to fill those jobs,” said Nikia Clarke, Executive Director, WTCSD. “This will ensure that our businesses and innovators continue to export life-changing technology, and it will also make all our communities more resilient to future shocks.”

A STRATEGIC PLAN

In order to drive quality job growth through expanding foreign investment and exports, deepen economic ties to strategic markets, and enhance the region’s reputation to drive competitiveness, WTCSD proposes five key strategies for the San Diego region:

  1. Lead with the region’s most competitive industries. Most growth and job creation will come from innovation–based industries.
  1. Leverage binational assets to attract foreign investment. Capture investment along the entire value chain in priority industries.
  1. Prioritize market access for small businesses. Small businesses create the most jobs but face higher barriers to internationalization.
  1. Invest in critical infrastructure that enables global commerce. Modernize, maintain and expand service through international ports of entry.
  1. Enhance San Diego’s global identity and reputation for innovation. Deepen public-private partnerships on focused international activity.

“The digital paradigm shift we’ve seen is just one of the many ways the global marketplace—and in turn, our business—has been revolutionized by the pandemic. This is why a regional strategic plan like the one WTCSD has outlined matters: there are real businesses, real people, real jobs who require the resilience that global connection provides,” said Ken Behan, VP of Sales and Marketing, SYSTRAN.

“The Port of San Diego is a vital economic engine for the region with San Diego Bay and the surrounding waterfront at the heart of it all. While it has been a difficult and uncertain year for us and many of our bayfront businesses, there are so many legacy-making decisions ahead. This strategy presents an opportunity for us to align not only in word, but in action. The impacts could be transformational,” said Commissioner Jennifer LeSar, Port of San Diego Board of Port Commissioners.

The report was produced by WTCSD, with support by the Center for Commerce and Diplomacy at UC San Diego and sponsored by Illumina. It was unveiled today at a community event alongside Congressman Scott Peters; San Diego Mayor Todd Gloria; Dr. Renee Bowen, Director, Center for Commerce and Diplomacy, UC San Diego; Garry Ridge, Chairman of the Board & CEO, WD-40; Kathleen Lynch, Vice President, Global Government Affairs & Public Policy, Illumina; Maritza Diaz, CEO, iTjuana; and Dr. Vivek Lall, Chief Executive, General Atomics Global.

ABOUT WTCSD
Founded in 1994 by the City of San Diego, Port of San Diego, and San Diego International Airport, World Trade Center San Diego (WTCSD) operates as an affiliate of San Diego Regional EDC. WTCSD works to further San Diego’s global competitiveness by building an export pipeline, attracting and retaining foreign investment and increasing San Diego’s global profile abroad. sandiegobusiness.org/wtcsd

Read the full strategy and report here